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Currency Lessons: Think a Sinking Currency is Always Good For Manufacturers?

MishTalk

Indian shoppers are not only cutting back on big-ticket purchases such as refrigerators, TVs or expensive branded apparel but even staples including soaps, ketchup and cosmetics. Bhatia, head of the enterprise business at television maker Videocon Industries, said in an August 21 interview.

Apparel 76
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How to Know Which Digital Trends Are Worth Chasing

Harvard Business

Marriott, for example, uses digital technology to streamline the hotel experience for its consumers, particularly its high-value business travelers. Keyless room entry through mobile devices and bill payment via Apple Pay further reduce the friction associated with a traditional hotel experience. Fabletics is a case in point.

Trends 35
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How Customers Perceive a Price Is as Important as the Price Itself

Harvard Business

Aggregator and comparison websites have brought greater price visibility and ease of product comparison to banking, insurance, hotels and other consumer markets. The experience of a European discount apparel retailer illustrates the power of a disciplined price-perception program.

Retail 49
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Innovation Should Be a Top Priority for Boards. So Why Isn’t It?

Harvard Business

apparel, automobiles, retailing, media, hotels, restaurants & leisure); Consumer Staples (e.g., The industry breakdowns were determined using eight major sectors (similar to those in the Global Industry Classification Standard system): Consumer Discretionary (e.g., chemicals, metals & mining, paper & forest products).

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Why Boards Aren’t Dealing with Cyberthreats

Harvard Business

apparel, automobiles, retailing, media, hotels, restaurants & leisure); Consumer Staples (e.g., The industry breakdowns were determined using eight major sectors (similar to those in the Global Industry Classification Standard system): Consumer Discretionary (e.g., chemicals, metals & mining, paper & forest products).

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Case Study: When You Have to Choose Between Core and New Customers

Harvard Business

She’d joined the company six weeks before, following a long stint as CMO of Atawear, a high-end sports apparel company. Erica looked down at the MMC logo on her water bottle, remembered putting on the matching hat, and knew she was outed. “No, they’d still be paying the $350 entry fee,” Alan replied.

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Putting Customers at the Heart of Your Brand to Create Passionate Fans: What Microsoft Learned About Customer Engagement in the Sports Industry - SPONSOR CONTENT FROM Microsoft

Harvard Business

The brand can also be licensed (B-2-B-2-C) to third parties for entertainment, apparel, or any number of other products; in addition, it can merchandise its own products and sell new services to its customers or fans (B2C). Ignite your fan engagement and apply those learnings across your business. ” Read More from Microsoft.

Sports 28