Airlines Case Interview Development Marketing 
Tom Spencer
JULY 28, 2013
MERGERS have had a ubiquitous presence in the news recently as leaders in the airline , publishing , and telecommunications industries have taken steps to consolidate. Clarifying why your client wishes to undertake the acquisition is a good place to begin, both in a case interview and in a real-life consulting engagement.
Harvard Business
MARCH 14, 2017
Given political climates around the world and a new wariness around international cooperation, the private sector could find itself in the hot seat: trying to pick up the slack on big issues from climate change to sustainable development. The problem is that the private sector is not easily organized to create or bolster public goods.
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Tom Spencer
JULY 2, 2015
Below we provide a selection of sample consulting case questions. Entering a New Market. Your client is a low-cost airline headquartered in Philadelphia with frequent service to cities along the East Coast of the United States. A large Korean electronics company is thinking about entering the market for tablet computers.
Melissa Agnes
JUNE 3, 2014
Today’s reality is that no matter where an issue – but especially a crisis – originates, it will develop an online presence. Making communications between your organization and its stakeholders more personal and memorable is so important – for marketing, brand awareness and crisis preparedness. It doesn’t.
Management Consulted
OCTOBER 3, 2012
The prize for best answer was a FREE Consulting Case Bank and The Consulting Bible 3rd edition – a HUGE giveaway – so we weren’t surprised when we heard from so many of you. As we were looking through your responses, we realized you were answering as if you were in an interview – and that’s smart.
CaseInterview.com
MAY 9, 2019
A number of my McKinsey friends’ startups succeeded, in some cases wildly so (one of them was StubHub). I suffered from a moderate case of depression and an extreme case of self-doubt. They had connections to venture capitalists, super-star developers, salespeople, etc… I had a high IQ and no Rolodex.
1 to 1
MAY 7, 2013
Marketing Research Articles. 1to1 Case in Point. Mobile Marketing. Marketing by Permission! Marketing Blog. Sales & Marketing Effectiveness. This years winners for the Gartner & 1to1 Media CRM Excellence Awards , Intuit and United Airlines, are able to accomplish this in different ways. Back towww.1to1media.com.
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