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Tips to Protect and Profit from Your Intellectual Property

Emerson Consulting Group

Today licensing of intellectual property is a multi-billion dollar industry. In order to capitalize on such growth, entrepreneurs are seeking ways to protect and maximize the value of their ideas, inventions, artistic creations and other forms of intellectual property. Author’s Rights. Register Your Trademarks.

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The Marketer's Dilemma

Strategy+Business

Media companies need to create new advertising products, rethink their distribution strategies, and use data in new ways. Marketers must develop the capacity to cope with the growing complexity of the task at hand.

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11 Ways to Promote Your Business Online

Chad Barr

Here are my recommendations: Update your blog often since it is the ultimate repository of your intellectual property where you are able to share your insights, success stories and engage your audience in a variety of media formats. Today, I am going to change the angle slightly and focus on how to promote your business online.

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Overseas Business Expansion: The Promise and the Pitfalls

Tom Spencer

One of the most popular options is to expand overseas, where they can tap into additional groups of consumers that want their product or service. In some cases, too many changes to a product will be needed in order to overcome these challenges, resulting in too great a sacrifice of the business format.

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Business Book Review: Lords of Strategy

Management Consulted

were considered the intellectuals of business and MBAs weren’t sought after as much – whereas MBAs form the core of every major consulting firm’s recruiting efforts today. It used to be that only Ph.D.s Advancements in technology most definitely affect every aspect of business in any industry. Overall summary/conclusion.

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3 Key Elements to Web Site Success

Chad Barr

To accomplish this, strong content must be developed in the form of products, services, and intellectual property while constantly evolving. Should they be able to purchase products, read articles, subscribe to newsletters, communicate through blogs and online communities? Just a terrible and boring show.

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4 Mistakes That Kill Crowdsourcing Efforts

Harvard Business

Likewise, Quirky tried to manufacture the products its community conceived rather than find expert low cost producers. Firms launching new products today use Alibaba, an effective platform, to find low cost manufacturers with competitive bids. Alibaba makes none of these new products but instead facilitates the match.