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Why Business Leaders Need to Read More Science Fiction

Harvard Business

Rising sea levels flood Manhattan in Kim Stanley Robinson’s New York 2140 , prompting hedge fund managers and real estate investors to create a new intertidal market index. Like international travel or meditation, it creates space for us to question our assumptions.

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To Grow Your Business Abroad, Partner with Local Influencers

Harvard Business

When companies expand into foreign markets, they need to gain the trust of local business partners and prospective customers in order to succeed. Both of these approaches, however, are time-intensive, requiring executives to spend weeks or months in foreign markets. William Andrew/Getty Images. A New Type of Local Partner.

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7 secrets for presenting to prospects you want to turn into clients

Rod Burkert

My story is how I started traveling in the RV. Download your white paper? #3 – Tell a story. A great way to engage your prospects is to pull them in with a story they can identify with and that builds your credibility. When the audience hears that story, they believe I can help them build/grow their BVFLS practices.

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What One Company Learned from Forcing Employees to Use Their Vacation Time

Harvard Business

A white paper published by the Workforce Institute and produced by Circadian, a workforce solutions company, calls absenteeism a bottom-line killer that costs employers $3,600 per hourly employee and $2,650 per salaried employee per year. Check out this world map on Wikipedia to see where your country stacks up.). Not necessarily.

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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

But, how you present yourself is critical for marketing and selling your services. This is more than how you dress — it’s your office, your marketing material, your brand — and yes, your website. This article lists relevant website and digital marketing statistics for consultants. Outbound Phone Marketing.

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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

All businesses, regardless of industry, have become what I call O2O businesses—their primary marketing objectives are focused on driving people online to drive them offline. Jon Jantsch, Duct Tape Marketing. ? ?. Partnership Marketing. Outbound Phone Marketing. Email Marketing. Partnership Marketing.