The Fearless Marketer

NOVEMBER 16, 2020

The combination of the presidential transition and the growing coronavirus pandemic is throwing life as we know it into confusion and uncertainty. I’m doing my best to stay sane, but it’s not easy. I am…. …actively working with two group marketing programs right now, …watching way too much news every day, …watching escapist television (reruns of Marvel’s Agents of Shield), …compiling post-election videos from late-night comedians ( watch here ).

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Leadership Planning with Liz Weber CMC

NOVEMBER 17, 2020

We’ve all heard the old saying, “There is no ‘I’ in team.” When you hear it, you probably want to roll your eyes as you think to yourself, “Ugh! That’s so cliché and corny!” Yeah, well I felt the same way too until I recently experienced a board chair figuratively spell the word team with an 'I' at least six times during a board meeting. During that one board meeting, I observed 16 highly-experienced, professional, and articulate board members shrink from their responsibilities and limit their i

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The Source

NOVEMBER 16, 2020

We’ve written before on this blog about the consulting industry’s historic challenges around diversity and inclusion; while firms are no longer the “old boys’ clubs” they once were, most still have a long way to go before they become truly reflective of the societies in which they operate. People of colour remain under-represented at many firms, particularly at the partner level.

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David A Fields

NOVEMBER 17, 2020

“Self,” you say to the warm, approachable person contemplating you from the mirror, “I’d like to win <fill in amount> of consulting next year.” Or you say, “Self, I’d like other people in my firm to win <fill in amount> of consulting next year.” Then you promise to achieve your target weight and proclaim your … Continued. The post Rainmaker for Your Consulting Firm?

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Consulting 396

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Consulting Success

NOVEMBER 17, 2020

Wondering how to write a consulting proposal? Want to use a consulting proposal template that increases your chance of winning the business? Here’s what most consultants — especially newer ones — don’t know… The consulting proposal is misunderstood. Consultants believe they understand what a proposal ‘should’ be…yet their idea of one is ineffective and results.

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Consulting How To Strategy Strategy 240

Johanna Rothman

NOVEMBER 16, 2020

One of my reviewers for the Modern Management Made Easy books asked a fascinating question: I've never seen this many women in management or in senior leadership positions. Do these stories reflect your experience? Yes, the stories reflect my experience. Let me offer a little history. My History, Not Anyone Else's History. I started to work as a programmer in the mid-1970s.

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The Source

NOVEMBER 20, 2020

How many of the following challenges does your consulting firm face? Please select all those that apply: 1. We’re designing new services and products that will appeal to clients in the current climate. 2. We’ve reorganised so that previously separate teams will work together more to deliver these. 3.There’s no consensus around new go-to-market strategies and messaging.

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Consulting Success

NOVEMBER 16, 2020

Company culture is at its most pronounced state in the cofounding pair. With nothing to serve as a buffer between the two different personalities, it is a culture that either works or doesn’t. Happily enough, it works out pretty well for Erin Mies and Kristen Ireland, HR consultants at People Spark Consulting. In fact, one could. Building The Ideal Company Culture With HR Consultants Erin Mies & Kristen Ireland: Podcast #163 is a post from: Consulting Success.

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Tom Spencer

NOVEMBER 14, 2020

Reading Time: 4 minutes. Thinking about consulting as a career? Thinking that an MBA program is a good place to start? Well, you’re on the right path! You are probably curious about HOW exactly an MBA program will support you with your transition to consulting. Maybe you’ve heard about school consulting projects, strong alumni networks, and classes that can supplement your experience.

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How To

On the Brink Podcast

NOVEMBER 16, 2020

Hear how anthropology can help your staff return to the workplace. What an amazing podcast we have today. Listen in as three anthropologists talk about what the nature of work will be in the near future. With the disruptions brought by the pandemic, we must explore what remote work is being done, what cultures are emerging, and what tools and processes will be needed when we return to the workplace.

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Tools Culture 97

Tsavo Neal

NOVEMBER 20, 2020

What are the top traits of a hugely successful salesperson? You’ve seen them before: some people are just born great at sales. Others? Not so much. However, I think that sales is a skill that can be developed. In Andrew Sobel’s new book, It Starts With Clients , he talks about the habits of a rainmaker — a highly successful salesperson. Here are a few of those habits: Adopt the advisor mindset rather than the expert-for-hire mindset.

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Consultants' Consultant

NOVEMBER 15, 2020

Consultants Consultant: We’re all in so many more virtual meetings now than we used to be. The post Virtual meeting fatigue appeared first on Consultants' Consultant.

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Kai Davis

NOVEMBER 20, 2020

A reader question through my reader survey ( [link] ). They ask: How can I best reach potential buyers/decision-makers? The most obvious content marketing seems to be more relevant to peers than clients…. When it comes to content marketing as a specialist expert (like you, dear reader) , the question-asker hits on a common challenge. When it comes to thinking about the content that makes sense, the most obvious content will often be content focused on your peers, not on your ideal clients.

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Chad Barr

NOVEMBER 18, 2020

A common question I am asked often is how I generate powerful ideas for content creation, marketing initiatives and successful business growth ideas. Although I’ve written on this topic ad nauseam, I have also come to realize that one of the many techniques to generate such ideas is unknown to many. Let me share this powerful technique with you: Open up your browser, launch Google.com and start typing any keywords of interest.

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Strategic Planning and Management Insights

NOVEMBER 18, 2020

The COVID-19 pandemic and resulting economic recession have radically altered how businesses operate, creating significant changes to business strategies, workplace culture and the employee experience. Maintaining a strong organizational culture and connections with employees despite these challenges is essential for small and mid-sized businesses as they pivot to navigate through the pandemic and beyond.

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Culture How To Operations Strategy 52

Management and IT Consulting

NOVEMBER 16, 2020

For a second time, the Hinge Research Institute has conducted its Employer Branding Study -- the largest of its kind with almost two thousand respondents across the globe. Both employers and potential employees were surveyed to compare characteristics sought by each, which revealed a several key business requirements to align a firm's "Employer Brand" with the best talent.

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Talent Research Survey Consulting 52

Kai Davis

NOVEMBER 17, 2020

I’ve been thinking a lot about growth lately in three different contexts: Marketing growth. What does it mean to apply growth marketing principles, but from a mindset of abundance (e.g., there’s enough for me and you and we can both play the long-game) instead of scarcity (e.g., if I don’t grab these people NOW, I’ll lose) ? Business growth. What does it mean to grow a business when you (I?

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Methodologies Marketing Training Training 52

This White Paper targets opportunities for Management to develop proficiency in the Decision Framing and Analyses element of input to Decision, & Risk Analyses for Major Project Funding Decisions.

Methodologies

Consultants' Consultant

NOVEMBER 15, 2020

Consultants Consultant: Here’s an interesting set of facts pulled from this MIT report by Bruce Daisley. The post Your new job may not yet exist appeared first on Consultants' Consultant.

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Report Consulting Culture Leadership 52

Alan Weiss

NOVEMBER 16, 2020

I was watching a football game played in a torrential downpour last night. Everyone showed up, no one complained, they did their jobs. It was decided on the final plays. Yet some people won’t pick up the phone to call a prospect or referral source because they don’t feel like it or fear they’ll be rejected. I know the football players and coaches are making millions, but that’s how they make millions—they show up and do the work.

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Consulting 52

Harvard Business

NOVEMBER 16, 2020

The NBA star hid his battle with depression and anxiety – until a very public panic attack forced him to speak out.

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Emotional Intelligence 57

Consulthon

NOVEMBER 20, 2020

Have you ever used a Letter of Credit in your international transactions? n the world of buying and selling, which encompasses just about any kind of commerce, a letter of credit is an important fi.

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Martinka Consulting

NOVEMBER 18, 2020

It’s Halloween season so let’s discuss scary things. I recently took advantage of the offer from www.cyberstreams.com to have them run a free Dark Web scan. As I’m writing this, I get a weekly newsletter from Sweeney Conrad CPA firm and one of the articles is titled, “Email attacks up 667% following rise of COVID-19 worldwide.” The statistics are from (cyber) security firm Barracuda.

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Seth Godin Blog

NOVEMBER 16, 2020

Which is better: Feeling like you were right the first time or actually being correct now? When we double down on our original estimate, defend our sunk costs and rally behind the home team, we’re doing this because it’s satisfying to feel as though we were right all along. On the other hand, if the outcome is important and we’re brave enough to learn, we can say, “based on what we know now, we should change course, because the other path is actually a better way to go fo

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Course 44

Harvard Business

NOVEMBER 19, 2020

Researchers identified what they say — and how they say it.

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Consulthon

NOVEMBER 20, 2020

What do you do in your business about accountability? [removed] has never been as important as it is right now. Whether in board rooms in times of tight resource constraints or virtual [removed].

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Resources 40

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In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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