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When Writing Has Two Focuses: Invite Ideal Readers to Change and Assure Secondary Readers

Johanna Rothman

Since I also write for project, program, and portfolio managers, you might not choose to read this post. Writers often need a different approach to manage everyone's expectations. How to Write for Secondary Readers Polly, a program manager, works with her program team to solve a cross-program problem: status reporting.

Report 87
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Consultant Marketing Brand Sound

Jerry Fletcher

Marketing Consultant/Start up Consultant. I came onboard because he wanted a marketing consultant. Very quickly I turned into a start-up consultant. Sales was how he tested whether the product was something that would work in Golf Pro Shops. The 3 second sale. See Jerry’s speaker demo reel.

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The Business Plan Is Alive And Well But It May Not Be What You Think

Steve Shu Consulting

See a popular post of mine, “ In Consulting The Process Is An Essential Part Of The Deliverable “ Business plan as a sales document - This situation is particularly appropriate for fund raising (e.g., angels, VCs). technology feasibility, commercial feasibility, ramp-up). for government grants).

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Friday Fusion: July 3, 2020

Tsavo Neal

Every week, I write about web design, copywriting, and digital marketing for independent consultants and small firms. Friday Fusion is a collection of said writing from Quora, LinkedIn, and email conversations with consultants. Do you sell services to other businesses, like consulting services? SEO is a long-term game.

B2B 78
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Capitalizing Software During an Agile Transformation

Johanna Rothman

So, let's assume the team spends a total of 4 hours planning, retrospecting, demoing, all that non-creation time out of the 40 hours the team works. (I I would add demoing in as value creation, but I'm not sure how accountants categorize feedback loops. That helps overall sales and support. 4 hours is 10% of 40 hours.

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What is Project Accounting?

Progressus

For project-centric companies such as consulting firms, architect and engineering firms or software publishers, the term project accounting takes on a whole new meaning. The functionality necessary to complete these project management processes is simply not accessible from a simple General Ledger (GL) only.

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What is the Professional Services Industry All About?

Progressus

Professional services is an expansive space spanning several industries – consulting firms, software publishers, IT service providers, even manufacturers and distributors that offer post-sale services — each with its own set of challenges, regulations, and opportunities. They’re also engaging customers in new, value-driven ways.