Consulting Matters

JANUARY 7, 2019

If you want to achieve sustainable success as a consultant - ideally you want to create a marketing system to ensure you have a consistently full pipeline of right-fit clients. level, title, company size, industry, etc.) This helps discern where to focus your time, money and efforts and keeps you from being busy but not productive.

Consulting 224

Consulting Strategy Strategy Strategy& 224

Consulting Matters

JANUARY 7, 2019

If you want to achieve sustainable success as a consultant - ideally you want to create a marketing system to ensure you have a consistently full pipeline of right-fit clients. level, title, company size, industry, etc.) This helps discern where to focus your time, money and efforts and keeps you from being busy but not productive.

Consulting 202

Consulting Strategy Strategy Strategy& 202

Chad Barr

JANUARY 2, 2010

It is quite obvious that one of the keys to the business success of many, is their ability to offer valuable products on their web sites. When I demonstrate, review and discuss this with my clients it is quite common to hear them share with me their aspiration to create such products to promote on their own web sites.

Productivity 40

Productivity eBook Video Interviews 40

Consulting Success

FEBRUARY 8, 2018

In this episode, we are talking about ways that you can effectively position yourself as an expert in your field, how to get your expertise recognized, and the danger of productizing your work, as well as what you should be doing instead. With productized, you do it the other way around. Tell me more about that. What do you mean?

Consulting 121

Consulting Productivity Advertising Training 121

Harvard Business

JANUARY 25, 2017

You can control what you say in an ad, sales meeting, or company memo, but when people connect peer-to-peer, you lose direct control over what is said or done. Instead of pushing resources to meet expected demand, companies such as Uber and Zara enable customers to mobilize resources by pulling them in as need arises.

Strategy 28

Strategy Strategy Strategy& Media 28

Rod Burkert

DECEMBER 11, 2018

That is why I created this turnkey practice development marketing plan ebook. You will be building a system. You’ll see how the pieces of the system come together each month. Jim Koerber | The Koerber Company. Karen Warner | Valuation Products and Services. Persistently. Consistently and persistently.

Development 40

Development Marketing eBook System 40

Harvard Business

NOVEMBER 8, 2016

This is different than social media marketing , where a brand engages many, aiming to increase overall brand awareness or promote a specific product or service by producing content that users will share with their network. Marketing can train salespeople in social media systems, processes, and best practices.

B2B 53

B2B Sales Media Guidelines 53