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Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai

Melissa Agnes

Key performance indicators to evaluate success and ROI. We will examine industry-specific case studies where social media, either was or could have been used to manage a crisis, and how. “Social media is a powerful crisis communication and emergency management tool for the healthcare sector. Implementing strategies.

Media 80
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Essential Consultant Website Pages Part 4: Case Studies That Win

Tsavo Neal

Unless your case studies show your potential clients that you’re capable of solving their problem, they are nothing but wasted space on your website. Your website’s copy certainly helps — but case studies provide an extra layer of credibility. Our portfolios are our best tools of inspiration.

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$3 million in practice revenue by specializing

Rod Burkert

There is a great case study in Jay Baer’s Youtility for Accountants about a Texas accounting firm that has all the work it can handle as a result of specializing in this same niche. I wonder if the players will invest the time and money to create AI tools to penetrate the niche for what I imagine will be a small(ish) ROI.

Mercer 40
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A Survey of 3,000 Executives Reveals How Businesses Succeed with AI

Harvard Business

Through a study of AI that included a survey of 3,073 executives and 160 case studies across 14 sectors and 10 countries, and through a separate digital research program , we have identified 10 key insights CEOs need to know to embark on a successful AI journey. Take a portfolio approach to accelerate your AI journey.

Survey 32
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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

Case studies. ROI calculator. You’ll also be able to use it as a networking tool — everyone loves to feature their insights and expertise publically. Your content, case studies, and resources on your website will rise in search rankings, making it easier for your prospects to find your website.

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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

A professional design makes reading all of your content — publications, posts, case studies, etc — easier to read and more enjoyable. Up to 70% of B2B websites don’t display clear calls to action on any of their home pages, such as specials, e-mail newsletters, how-to guides, demos, and interactive tools.

B2B 60
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Why CRM Projects Fail and How to Make Them More Successful

Harvard Business

If you want your CRM implementation to increase revenue (which it only will if it enables your sales organization to increase sales), I recommend doing the following: Re-think your CRM as a tool to increase revenue. CRM is an important tool, but it is just a tool. This helps filter out business you shouldn’t pursue.

Sales 33