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Case Study: Should You Adjust Your Business Model for a Major Customer?

Harvard Business

Editor’s Note: This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. He’d been an aide to the mayor of Philadelphia at the time and knew well how much time city workers spent documenting and following up on complaints about broken lights.

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Making Kindness a Core Tenet of Your Company

Harvard Business

The column highlighted the work of Stanford psychologist Jamil Zaki , who documents what he calls “positive conformity.” Consider one instructive case study. I recently immersed myself in the customer-service transformation of Mercedes-Benz USA , the sales-and-service arm of the German automaker.

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Positioning Yourself As The Expert — How To Develop A Consulting Voice That Clients Will Listen To with Ron Carucci: Podcast #21

Consulting Success

Ron and his partners at Navalent help companies that are in pursuit of a substantial transformational change, whether it be strategic formulation, organizational design, cultural shifts, or executive leadership behaviors. I studied arts and it was my initial formal training. Ron, you’ve written several books on leadership.

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4 Ways to Improve Your Content Marketing

Harvard Business

Companies have hired writers and Chief Content Officers to run departments, create blogs and other materials, and, in the process, some have assured sales people that content marketing can mean the end of cold calling. Documents uploaded to DocSend’s platform include case studies, overviews and guides, e-books, and proposals.

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A Transformation Is Underway at U.S. Veterans Affairs. We Got an Inside Look.

Harvard Business

Obama nominated Robert McDonald , an Army veteran and experienced executive who had honed his leadership skills during a 33-year career at Proctor and Gamble, to attempt the difficult turnaround. billion, its budget in 2015 was slightly higher than the total gross sales of General Motors. Could the organization turn itself around?

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You Need to Manage Digital Projects for Outcomes, Not Outputs

Harvard Business

And because of years of sales history, you can be reasonably certain that you will be successful: You will sell roughly the number of cars you expected to. This is the impulse that leads to detailed requirements and specification documents, but, as we’ve come to understand, this tactic rarely works in software.

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Is “Murder by Machine Learning” the New “Death by PowerPoint”?

Harvard Business

But that’s more a leadership challenge than a technical issue. With the rise of big data and the surge of smarter software, this duality will become one of the greatest strategic opportunities — and risks — confronting leadership worldwide. Overfitting, like spreadsheet errors, can of course be caught and corrected.