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How to Create a "What I Do" Statement That Impresses Potential Clients [On-Air Coaching with J. Kyle Howard]

Consulting Matters

Kyle is a former CIO turned consultant, and one of the big things that held him back from launching his business and marketing was not having a straightforward way to express what he does. Leading with the methodology. How to stop worrying about exciting ways to explain your methodology (and what to do instead).

B2C 156
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A Professional Services Marketing Self-Assessment

Prudent Pedal

I’m releasing a new Professional Services Marketing Assessment. Leaders who seek me out are frustrated with their marketing results. Firm leaders almost always think their “marketing problem” is a “Marketing function” problem. Lacks understanding of the complex B2B buying cycle.

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Recruiters You Should Meet to Staff for Success

Harmonious Workplaces

Lynn, her associate Falguni Shah, and their team use a proprietary methodology of interviews and skill assessment tools to gain in-depth insights about candidates and their fit for job openings. Brenda helped to place me in a digital marketing position. This formative experience led to a long career in digital marketing.

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The Role of Instructional Design in Creating Effective Sales Enablement Programs

Clarity Consultants

The B2B sales world has completely changed over the last few years, and businesses all over the world are struggling to keep up. It also helps the marketing team and sales team stay on the same page so that the business can create a cohesive plan that brings in revenue. However, it goes far beyond that.

Sales 62
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Fantasyland

Martinka Consulting

What he said all made sense; a B2B business, logical size range, wide geographic area, etc. No new (additional) equipment, vehicles, marketing, or people. Some that come to mind are: A business seller believing his or her business is so special traditional valuation methodologies don’t apply to their business.

B2B 40
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Why you need a COO or operations manager

Asamby Consulting

Example: For a small B2B firm, it might be feasible to manage contacts in a spreadsheet or a contact database of the email program. The Operations Manager's is usually not as wide or as deep, focusing on a more specific task, either on methodological or functional level.

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You Don’t Need an “India Strategy” — You Need a Strategy for Each State in India

Harvard Business

Already a large domestic market, Frontier Strategy Group’s estimates suggest the country will average growth rates between 7.4% However, India remains a difficult market for multinational firms to enter. India is a large, fragmented, and heterogeneous market. over the next three years.