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The Consultant’s Guide to SEO in 2018 (And Beyond)

Tsavo Neal

Brian Dean, SEO genius and founder of Backlinko, released an amazing guide on how to rank at the top of Google for 2018. What’s working now is going to work in 2018. He said he did a quick Internet search for ‘ag equipment product design’ and we were in the top few results. The big takeaway?

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Deep Dive into Customer Segmentation (Part 1 of 2)

Tom Spencer

Determining appropriate product pricing (e.g. Prioritizing new product development efforts. Choosing specific product features. This form of segmentation is widely used since specific products often cater to individual needs relating to at least one demographic element. brick-and-mortar vs online).

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Why Character Matters in Leadership

Organizational Talent Consulting

In a study of executive leaders and their organizations over a two-year period, CEOs who scored high on aspects of character had an average return on assets (ROA) of 9.35%, in contrast to CEOs with low ratings had a ROA of 1.93%. Leadership character plays a vital role in unifying a team. Boston, Mass: Harvard Business School Press.

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Digital Growth Depends More on Business Models than Technology

Harvard Business

Key Resources are the assets that are required to deliver the CVP to the customer at a profit, meaning the people, technology, products, facilities, equipment, channels, and brand. Forbes hailed it as a veritable case study “on how digital transformation leads to business value.”

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Identifying Market Opportunities

Prudent Pedal

In 2018 some 76.3 Here is a sampling of the Rugged Rosaries’ product line which sells for double or triple the price of a normal “delicate” rosary: Olive Drab Soldier’s Paracord Rosary. But, the example provides an excellent case study for understanding what is happening beneath the data. Only 32.1%

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Engaging Employees in Health Care Data Security

Harvard Business

Consider that in just the first two months of 2018, 24 health care provider organizations reported data breaches affecting over 1,000 patients each, a 60% increase over the same time period last year. For this industry especially, security policies that reduce productivity are at irreconcilable odds with the organization and its patients.

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OC&C Strategy Consultants Interview and Culture

Management Consulted

Industrial Products. Andy Anson (leader of England’s bid for the 2018 Football World Cup). In your third round, you will encounter two 45-minute case study interviews, this time with partners. These longer interviews are meant to enable you to delve deeper into strategy side of the cases. Business Services.