Johanna Rothman

NOVEMBER 28, 2023

The reply: Spend five hours a month in meetings (roughly an hour each week). No payment for my time or my IP (Intellectual Property). They wanted my intellectual property for their exposure. For example, I'm doing a webinar on November 30 where the value is primarily promotion for my new book.

Intellectual Property 70

Intellectual Property Consulting Guidelines Process Improvement 70

Consulting Matters

JANUARY 13, 2018

It’s simply the smartest way of finding and connecting with your ideal client, establishing your credibility, increasing your number of discovery meetings and close rates as well as giving you the platform to increasing your fees. We don't sell a tangible product or service.

Marketing 202

Marketing Consulting Intellectual Property eBook 202

Jerry Fletcher

SEPTEMBER 19, 2020

It can be the backbone of the sharing of your body of intellectual property or it can delay the release by days, weeks or months or, in some cases years. Or would you have imagined the explosion of meetings software that has occurred in the last six months? It’s great until it isn’t. Six people provided their e-mails.

Marketing 97

Marketing Consulting Software Intellectual Property 97

Chad Barr

AUGUST 17, 2012

Leverage Your Content – When you are exchanging valuable information with individuals you meet, mention your site and the fact that you are excited to share with them some of the remarkable and valuable content you have created. Yet, the ultimate results are to have them purchase your products and services and contact you.

How To 52

How To Intellectual Property Interviews Media 52

Tsavo Neal

NOVEMBER 13, 2017

Young & Free is a spokesperson-driven program that gives a young person the tools to create content and build awareness of a region’s credit union, its products and its services. Credit union prospects typically learn about our programs on our website and then sign up to attend a monthly webinar.

Consulting 121

Consulting Education Tools Financial 121

Tsavo Neal

JANUARY 20, 2022

Prospects are visiting my website when I’m asleep and key decision makers want to know more about me and my services, long after the meeting is done. She then watched a webinar I had done for Georgetown on OKRs and then one day out of nowhere I got an email from her to schedule a meeting with their senior team.

Consulting 167

Consulting Case Study Case Studies Media 167

Tsavo Neal

JANUARY 25, 2018

Conducting Webinars or Other Online Educational Events. Conducting Webinars or Other Online Educational Events. Selling productized consulting. Maybe you really, really don’t like writing, but you still want to create a great piece of intellectual property that “sticks.” Partnership Marketing.

Consulting 68

Consulting Advertising Case Interview Conference 68