Harvard Business

APRIL 6, 2017

In the traditional media industry, some outlets differentiate themselves through quality, but social media hasn’t gotten there yet — there is no “ New York Times of social media.” Technologists often discuss the problem of “ vanity metrics.”

Media 37

Media Metrics eBook Software 37

Harvard Business

JUNE 7, 2017

Determining the ROI for any cybersecurity investment, from staff training to AI-enabled authentication managers, can best be described as an enigma shrouded in mystery. Even the known costs, such as penalties for data breaches in highly regulated industries like health care, are a small piece of the ROI calculation.

ROI 28

ROI Metrics System Data 28

Harvard Business

MARCH 2, 2018

The healthcare industry has long relied on traditional, linear models of innovation – basic and applied research followed by development and commercialization. This can result in favoring projects promising a quick ROI over riskier projects offering bigger impact in the long-term. Bogdan Dreava/EyeEm/Getty Images. Challenges.

Healthcare 37

Healthcare Metrics Engineering Financial 37

Harvard Business

OCTOBER 8, 2018

With all the recent advances in technology, there is no doubt the health care industry as a whole gets an “A” in science. The result: The industry’s letter grade for the art of healing is more like a “C-” or even a “D.” We also need to give patients a voice in how health care is delivered.

Metrics 28

Metrics System Healthcare Culture 28

Business Consulting Agency

JANUARY 23, 2024

Operational Inefficiencies: Mistakes in operational processes can lead to inefficiencies, wasted resources, and increased overhead costs. Drawing from diverse industry experiences, they offer insights that help businesses navigate potential pitfalls. Rebuilding trust is often a long and arduous process.

Consulting 52

Consulting Turnaround ROI Case Study 52

Harvard Business

MARCH 22, 2017

Each outbound communication is measured individually for immediate ROI. The metrics also changed. Today, creative marketers need to operate more like entrepreneurs, continuously adjusting to sustain “ product/market fit.”

Marketing 49

Marketing Agile Fashion Sales 49

Harvard Business

OCTOBER 1, 2018

However, there are many reasons to invest the time now to understand the technology and begin exploring specific marketing applications for your industry. An increasingly common response is to install ad blockers, a trend that is having a major punitive effect on the industry.

Marketing 39

Marketing Advertising Media Video 39

Kates Kesler

JUNE 11, 2014

At a glance, the study revealed these themes: There is no common pattern for a ‘best organization design’ regardless of size, strategy, or industry. PepsiCo is a $65B food and beverage giant, with a dozen global brands, operating in 190 countries. Most do not proactively think ahead about organization.

Apparel 82

Apparel Healthcare Enterprise Chemicals 82

Tsavo Neal

JANUARY 25, 2018

All businesses, regardless of industry, have become what I call O2O businesses—their primary marketing objectives are focused on driving people online to drive them offline. ROI calculator. Commenting on popular blog articles in your industry. Are there any online events in your industry that could work? Facebook ads.

Consulting 68

Consulting Advertising Case Interview Conference 68