Sat.Oct 24, 2020 - Fri.Oct 30, 2020

Email Outreach For Consultants: Don’t Use Marketing Automation (Do This Instead)

Consulting Success

What type of LinkedIn requests or emails do you ignore? Automated ones, right?! Every day, I’m bombarded with automated connection requests and emails. Guess what? Your prospective clients are too. So, how can you stand out?

The three building blocks of successful customer-experience transformations

McKinsey

Meeting new consumer needs and expectations is critical to post-COVID-19 business success. Here’s a proven formula for upgrading customer experience. Marketing & Sales Insights

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Decoding the Marketing Puzzle

The More Clients Blog

Everyone has done a jigsaw puzzle. And you know it takes a lot of time to put all the pieces together. It can take hours and hours. But what if each piece was numbered on the back and the numbers went from left to right, top to bottom.

The Right Answer When Clients Think Your Consulting Firm is Too Small

David A Fields

You’re justifiably proud of your consulting firm. Your work is on par with the “big guys.” In fact, you do even better work than the big-name mega firms.

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

Anyone Can Succeed - Celebrating 15 Years of Consulting Success with Dan Weedin

Consulting Matters

Bosses, colleagues and friends all questioned the wisdom of quitting his high-paying job and steady paycheck for the unknowns of starting his own consulting business. After over 15 years of consistent and growing consulting success - they now understand exactly why he did it.

More Trending

(Value Stream) Map Your Way to a Better Post-Covid Future

Markovitz Consulting

At some point, the COVID pandemic will pass, whether that’s due to a vaccine, a 2-minute test, or herd immunity. But if you want to thrive in the post-COVID world, you’ve got to start working on operational improvements now.

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Staying connected after completing the MBA

Tom Spencer

Reading Time: 3 minutes. There are various reasons why people decide to pursue an MBA including career advancement, career change, wanting to start a business, and professional networking.

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Rise of the platform era: The next chapter in construction technology

McKinsey

The construction technology ecosystem is shifting toward integrated software platforms that better serve customer needs. Significant opportunities exist for strategic and financial investors. Insights on Private Equity & Principal Investors

My Struggles with Suicide

CaseInterview.com

Over the last 15 years or so, I have struggled at times with depression and suicidal thoughts. In those moments, I felt an overwhelming sense of pain and hopelessness about the future. . I’ve contemplated taking my own life on more occasions than I care to admit, think about, or remember.

B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.

Wait A Minute, People Pay Me, I Don’t Pay You!!

Alan Weiss

I’m happy to provide interviews for both broadcast and print sources. About 99% of them are run by honest, well-intentioned organizations, some of whom have vast networks that help me, and some of whom I’m helping by building their networks. Fine with me.

What are the potential risks of digital currency?

Tom Spencer

Reading Time: 9 minutes. In the previous two articles, we explored the questions ‘ what is digital currency? ’ and ‘ what is the value of digital currency? ’ In this article, we will examine the potential risks. Why are some people hesitant about digital currency? What could go wrong?

Why most eTrucks will choose overnight charging

McKinsey

Electric trucks are coming, but fleets need to find the best charging strategies to keep them going. Automotive & Assembly Insights

239: Matthew Korban—Restore Balance To Your Life Without Compromise

On the Brink Podcast

Learn how to find your "why," a key to happiness. As you know, for our On The Brink podcasts I go looking for people who have a different perspective, something in their own journey that's worth sharing so you can learn from them and begin to think about yourself with some new, fresh ideas.

Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E (you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.

How organizations can make remote work a success

Brimstone Consulting

Remote work and hybrid work are the future of work. To make your transformation successful, you need to be strategic.

Assess, Decide, and Act Cycle

CaseInterview.com

Over the last two years, I’ve been active in my local emergency response volunteer community. I’ve participated in several mass casualty training exercises (e.g., earthquakes, plane crashes, collapsed building structures). In several of those exercises, I had the opportunity to train in the role of incident commander (IC) and other leadership roles. It was a useful, albeit at times humbling, experience. I thought of myself as a logical, good decision-maker.

Data: The next wave in forestry productivity

McKinsey

To achieve both environmental and production goals, the forestry industry needs effective management and harvesting processes. Today, they are being transformed through more effective use of data. Insights on Paper, Forest Products & Packaging

I’m Not from the IRS and I AM Here to Help You

Alan Weiss

It’s stunning how many people go into consulting who don’t feel comfortable approaching people to offer help. Why else are you here? If you just want to prance on a stage, or direct projects in an organization, or conduct interviews, then you can get a job as a subcontractor who never has to market personally. Of course, that will pay much less.

Marketing-Led Post-COVID-19 Growth Strategies

Businesses are laying off workers, shutting their doors (some permanently), and struggling to react to the radical destruction that coronavirus (COVID-19) is doing to our society and communities. Most have already sustained massive damage, and we still have yet to see the scope of impact of the global pandemic that has upended the globe. Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. When the dust settles, we have a responsibility to turn our shock and grief into fierce determination, and lead the charge of responsible, strategic, sustainable future growth. However, there’s no team better suited to lead that charge than the marketing department. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.

“Are you sure you know what you need to succeed?”

Kai Davis

At Burning Man, the #1 most valuable resource is shade. Shade?). Remember, Burning Man takes place…. In August. In the Nevada desert. In the middle of a dry lake bed. With temperatures approaching (and exceeding) ~100º F. It gets hot. Shade is life. In 2017, my humble crew went to Burning Man.

It’s Finally Time for Frictionless Financial CX

Think Customers

It turns out the coronavirus pandemic is also a time machine. Instead of a lengthy march to digital transformation, the pandemic condensed years of change into a few months.

Mastering complexity with the consumer-first product portfolio

McKinsey

In managing a product portfolio, the balance between efficiency and value is a constant challenge. Taking a consumer-first approach to reduce complexity can increase portfolio performance. Insights on Operations

Create Real Change in a Rapidly Changing World - Interview with Victoria Pelletier

Strategic Planning and Management Insights

Victoria Pelletier is a VP and Senior Partner of North American Talent and Transformation at IBM. Having started her journey very young as a 24-year old executive, she's spent her entire career working in business-to-business services at various consulting and technology companies.

How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment. With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”

“If you were gonna write the proposal for free anyway, why not just try charging any amount of money for it?”

Kai Davis

I sat down with Kurt Elster of Ethercycle and The Unofficial Shopify Podcast to talk with him about roadmapping. Our conversation is jam-packed full of value (and you get the video + full human-powered transcript with Quick Start Roadmapping : [link] ).

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Confirming

Alan Weiss

Since I began my Crisis Coaching programs I’ve also begun confirming all my calls for the following day, either the prior afternoon or early in the morning. I simply send a BCC email to maintain privacy to those scheduled, asking for a reply only if someone needs to reschedule.

Today’s skills, tomorrow’s jobs: How will your team fare in the future of work? 

McKinsey

Automation will leave few roles untouched—and not everyone will be reskilled or redeployed successfully. Here’s what leaders can do now to give their talent, and their organizations, the best opportunity to thrive in an uncertain future. Insights on Organization

What makes for good thought leadership right now?

The Source

We’re often asked about what makes good thought leadership, and while we've got a well-established view on that, we're not the intended audience. It sometimes makes sense to deflect the question towards the people who are, to see what they say. So that's what we did in a recent survey.

Marketing Ops: The New Revenue Hero

As data continues to play a starring role in today’s B2B organizations, both marketing and sales operations professionals are poised to solidify their place as critical revenue drivers. In particular, the evolution of the Marketing Operations (Ops) role has created a new standard in marketing and has become a vital component of an organization’s success.

Use this ‘trick’ to learn what keeps your clients up at night

Kai Davis

When you start selling roadmapping — paid discovery — as a productized service, you’re defining a process that allows you to dive into your client’s brain and learn what their needs, worries, fears, and problems are before you write your proposal or prepare a quote.

Root Out Bias at Every Stage of Your AI-Development Process

Harvard Business

How to test data before, during, and after you build your model. Gender Diversity Technology Digital Article

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Building supportive ecosystems for Black-owned US businesses

McKinsey

The right business ecosystems can mitigate or negate the effects of structural obstacles to business building for Black business owners—and add $290 billion in business equity. Public & Social Sector Insights

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