Sat.Dec 05, 2020 - Fri.Dec 11, 2020

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Lead Generation for Consulting Firms: 4 Essential Rules to Follow

David A Fields

If your consulting firm had more leads, you’d close more projects. Therefore, investing in lead-generation activities and programs seems logical for your consulting firm, right? Maybe. Let me share what my team and I have learned. Every day, consulting firm leaders much like you tell me that lead generation is their number one obstacle to … Continued.

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Tips for Sending Successful Messages on LinkedIn

Tom Spencer

Reading Time: 4 minutes. Due to COVID-19 and the lack of physical interaction the “virtual coffee chat” has become a thing. I receive 2-3 LinkedIn messages per day asking to schedule a call so that I can share my personal experience in consulting, answer recruiting-related questions, and sometimes even review a resume on the spot. However, due my busy schedule there is only a handful of requests that I can reply and offer to help.

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Sales Acceleration is Possible, Even in a Pandemic

1 to 1

There’s no doubt the COVID era is reshaping the consumer goods industry, possibly forever. Consumers’ shift to digital, which had been steadily gaining momentum prior to the pandemic, has ratcheted into overdrive during this time of social distancing and stay-at-home orders. Against this backdrop, the sales cycle continue to get faster, meaning companies looking to prioritize sales acceleration have to be smart – and quick – when it comes to devising and implementing strategies to boost sales.

Sales 26
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How to Maximize Your Impact by Creating an Online Course with Christy Ogilvie

Consulting Matters

"OMG - could anything else go wrong?". You know the feeling I'm talking about - the one that describes 2020 perfectly. When consultant and trainer Christy Ogilvie's business dried up because of the pandemic, she flipped this question around and started to ask, "OMG - could I be doing anything else to make my business grow even stronger?" and got to work creating her first online course.

Course 296
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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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How To Develop Your Business Communication Skills & Become A Better Leader With Deborah Riegel: Podcast #166

Consulting Success

Good business communication skills are essential for any leader in any organization. For the past 15 years, this has been the specialty of Deborah Riegel, a keynote speaker, author and leadership consultant who has worked with such organizations as Amazon, Kraft and the US Army. Aside from being a top-rated consultant, Deb also teaches leadership. How To Develop Your Business Communication Skills & Become A Better Leader With Deborah Riegel: Podcast #166 is a post from: Consulting Success.

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Your Greatest Resource is a Positive Attitude

Rick Conlow

What is your greatest resource? If I were to give you $250,000 for your lungs, would you take it? Or if I were to give you $500,000 for your heart, would you make a trade? How about $1 million for your brain? Certainly, no one is seriously interested in such an offer. You cannot put a price tag on these parts of the body. Therefore, what is your greatest resource?

Resources 117
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Market Sizing Case Interview Questions

Tom Spencer

Reading Time: 4 minutes. Market sizing is the test of a consultant’s mettle. It is a classic case interview question, in which a candidate is asked to make an estimate. A market sizing question literally asks a candidate to estimate the volume or the value of a something. This could be the size of a market or something from left field. It tests your ability to perform a quick back of the envelope calculation , logically explain your calculation, and produce an answer that is roughly accura

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Emotional Resilience in a Pandemic

CaseInterview.com

Adversity comes in two flavors. The first is a hardship due to an external factor often outside of your control. This is a crisis that occurs due to circumstances or something external that impacts you. COVID-19 and the related economic contraction is a good example of externally driven adversity. The second type is an internal crisis. This can be a crisis of confidence, self-worth, or identity.

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Avoiding Bureaucratic Snapback

Markovitz Consulting

Last week, I wrote about how the pandemic lockdown and work from home have made employees more productive by removing some of the bureaucratic barnacles that keep them from doing high value work. But how do we ensure that the administrative “drag”—bloated meetings, excessive documentation, repetitive approvals, etc.—don’t snapback with a vengeance when we return to the office?

Policies 130
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Ready To Smash Some Myths About Women In Business?

On the Brink

I could not be more thrilled that my new book, " Rethink: Smashing The Myths of Women in Business ," is about to be published soon. The release date is January 5th, 2021 with a virtual launch party the following day (details below). You can pre-order your copy here. Why is this book important? Because it comes at a time when women leaders all over the world are boldly asserting their right to persue their dreams, whatever those dreams may be — whether it's their careers, their personal lives, wh

Groups 98
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Friday Fusion: December 11, 2020

Tsavo Neal

What part of building a business online do you find the most difficult? Is it talking yourself into starting, driving traffic to your website, or figuring out what business you should venture into? I find it easy to design and build products. I find it easy to market and generate traffic. But when it comes to converting traffic into revenue, sales is the toughest part for me.

Resumes 78
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A “Thing” That Really Works

The Fearless Marketer

This year I realized that a marketing thing I’ve always been good at was not something I was actually teaching to my clients. Perhaps I took it for granted and just recommended that they do this particular thing, without giving them much guidance or direction. But then I saw someone else do this thing better than I ever had myself, and a light went on.

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Outsourcing: Threat or opportunity for consulting firms?

The Source

Research we’ve been carrying out with clients over the last few months suggests that organisations’ underlying need for external support remains high, despite the COVID-19 pandemic. But it does raise the question: Is it consulting support that clients will be looking for? Demand for technology consulting has remained strong since the beginning of the pandemic, fuelled by the shift to online working and shopping, but there’s also been plenty of work around supply chain management, cost-cutting an

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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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245: Lisa McLeod—If You Want To Succeed, You Must Find Your Noble Purpose

On the Brink Podcast

Learn how to catapult growth by selling with noble purpose! Lisa McLeod is a thought leader in the field of purpose-based, noble selling and the bestselling author of " Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud." Lisa believes that sales is a noble profession and loves the opportunity to share her insights on how you, our listeners, can significantly benefit your bottom line by focusing on making a difference in the lives of your clients.

Sales 54
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What do you say No to?

Consultants' Consultant

Consultants Consultant: Continuing my quest for great resources on how to say no nicely, I loved. The post What do you say No to? appeared first on Consultants' Consultant.

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Hugh’s Words of Wisdom Wednesday: Let’s Talk About Your Self Talk

Claris Consulting

Hello, everyone. Today, I want to talk to you about self-talk. One of the things that I know from a performance improvement perspective is how we speak to ourselves dictates and shapes how we perform. And this week, I want to give you a short exercise to help you create what is called in the sports psychology world, a performance statement. A performance statement is a statement you repeat before you perform a particular activity.

Sports 52
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Thought leadership for an audience of one

The Source

OK, maybe not quite one. Producing great thought leadership is an expensive and time-consuming business, after all, so it makes sense to ensure that as many clients and prospects as possible engage with it, in order to help deliver the ROI that is needed to justify the effort involved. But, paradoxically, it’s almost impossible to achieve these high levels of engagement if you try to produce content that appeals equally to every potential reader.

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TOOLS and METHODOLOGIES for developing DECISION SUPPORT PACKAGES

This White Paper targets opportunities for Management to develop proficiency in the Decision Framing and Analyses element of input to Decision, & Risk Analyses for Major Project Funding Decisions.

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Here's How to Recession Proof Your Business for 2021

Strategic Planning and Management Insights

With the COVID-19 pandemic shutting down economies across the world, thousands of businesses were forced to transition to remote work or close their doors altogether. From layoffs to furloughs, the coronavirus dealt a serious blow to businesses, both big and small. Whether you’re an established business or looking to start your own, it’s important to have a recession-proof strategic plan in place to ensure your company can weather any storm.

How To 52
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Ask the right questions — and you will receive

Kai Davis

If you want to understand the problem a client is dealing with, you have to ask. That’s a double-edged sword. On the one hand, people love to talk about themselves. If you ask an earnest question, you’ll often get more than you expected. On the other hand, you still have to ask. And that can often be a challenge. What do you say? How do you say it? I like to keep a resource — a small swipe file — of questions that I run into during my day.

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Resetting Growth Strategies in 2021

Management and IT Consulting

Like most sectors, consulting firms have faced various levels of disruption as a result of the pandemic. But understanding the impact on the consulting sector is a bit more nuanced. And, like many things in the world of consulting the answer to how the pandemic has impacted the sector is, "it depends." This post outlines 5 tried and true ways to get back on track in 2021.

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The Screaming Sellers

Alan Weiss

I love the videos of the guys (it’s never women, only men) striding across a stage, shouting into a mike, telling people how to “sell.” They always seem on the verge of a heart attack or some kind of spasm. They get red in the face and sweaty. It’s like they’re exhorting the audience to follow them, over the top, we can win this!

Video 52
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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c

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How to Build a Team Based on Transparency & Trust - Interview with Greg Edwards

Strategic Planning and Management Insights

Greg Edwards is the CEO of CryptoStopper, a global cybersecurity firm dedicated to protecting businesses from harmful ransomware attacks. Greg started as an entrepreneur in 1998 at the age of 24, creating a networking consulting business that he still owns to this today. He then went on to start two other companies, one of which was sold to a publicly traded firm.

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Infinite Positioning Power; Itty-Bitty MarketSpace

Kai Davis

A friend reached out to me with a question: I’m trying to find a new positioning for my agency. We are specialized in [redacted] and [redacted], but we’re trying to understand which niche is right for us. Do you have some ideas or resources to recommend? First off, check out Philip Morgan’s materials. Philip Morgan specializes in positioning and specialization for Indies and agencies, and his resources are the bee’s knees: [link] , [link].

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Morale and Loyalty – Maintain Them During COVID

Peter Stark

During this COVID-19 environment, we are hearing from managers and supervisors that morale is one of their biggest challenges. Right now, it is a fact that everyone is doing more with less and companies are running leaner than they ever have, due to the pandemic. In this scenario, both managers and employees are feeling like they are approaching their limits, if they haven’t hit them already.

Survey 49
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What World Are You Inhabiting?

Alan Weiss

If you are running any kind of small business, boutique firm, or solo practice, and you remain reliant on a physical sales force visiting clients, or appearing someplace yourself, then you must have been in a coma for the last ten months. And I have news for you, that’s not going to be the way of the world post-vaccine, post-pandemic, post-crisis, either.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.