Sat.Dec 19, 2020 - Fri.Dec 25, 2020

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How To Start A Consulting Business In 2021 (6 Steps)

Consulting Success

This is the ultimate guide on how to start a consulting business in 2021. By the end of this guide, you’ll know how to turn your skills and expertise into a profitable and successful consulting business. Let’s dive right in. Contents Step 1: Choose Your Consulting Business Model Step 2: Get Clear On Your Ideal. How To Start A Consulting Business In 2021 (6 Steps) is a post from: Consulting Success.

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Consultant Marketing Your Voice

Jerry Fletcher

Say what? The right words can make you memorable at introduction. Past that you have to work at being quoted to become unforgettable. It’s all about being current, consistent, and considered in your opinions. You don’t have to be controversial. But it can help. What you want is to be heard. To do that you have to be real, straight up and willing to put yourself on the line.

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If You’re Tracking Employee Behavior, Be Transparent About It

Harvard Business

You need to explain how — and why — you’re monitoring.

Ethics 67
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Where Should Your Consulting Firm Invest for Growth? The Answer is…

David A Fields

If you want your consulting firm to win more clients and deliver higher profit with less labor intensity on your part, where should you invest in the coming year? Popular candidates include development of virtual offerings, lead generation programs, and dark-chocolate covered espresso beans. There’s likely a more valuable investment. Before you read my recommendation, … Continued.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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5 Reasons Why Your Client Needs You to Charge What You're Worth

Consulting Matters

Most consultants get anxiety attacks when it comes to talking about money with potential clients. While it is important for you to address your own underlying issues for why it is hard for you to ask for equitable compensation for your worth, have you considered the significance to YOUR client that you do ask for your worth ? If you are a consultant, you are a change agent.

Talent 296

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The Conclusion Trap Workbook Is Out (and it's Free)

Markovitz Consulting

Response to my latest book, The Conclusion Trap , has been strong, but I’ve heard from some readers who that they’d like a workbook to accompany it. Done. You can download the Conclusion Trap Workbook here. For free. Gratis. No charge. $0.00 dollars. In it, you’ll find a recap of each of the four steps, along with questions, and recommendations you can use to experiment with the approach in your work (or personal!

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Merry Christmas!

Tom Spencer

This year was a challenging year for many of us. Some of you may have lost your livelihoods, and you may know people who even lost their lives. For those of us lucky enough to be healthy and hard at work during 2020, we had to navigate a new and challenging environment; a loss of freedom to socialise and interact with friends, colleagues, and clients in the way that we had become accustomed.

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5 Things to Remember When Pricing Your Consulting

Consulting Matters

If you struggle with determining how to set a price for your consulting services, don’t worry you are not alone. It’s a real challenge for those of us who get paid for our knowledge and insight to come up with the EXACT RIGHT AMOUNT TO CHARGE that both honors our expertise and is fair and reasonable to our clients. To help you master the art and science of pricing consulting services, let me share with you 5 Guiding Principles : Pricing is not a separate activity you to do earn money

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I Appreciate You!

The Fearless Marketer

Yeah, 2020, has been a really tough year. But you hung in there with all the challenges. And I want to congratulate you and appreciate you for all you’ve done. You’ve…. – stayed cocooned in your home office for the past 9 months, – moved your business to virtual meetings via Zoom, – worn a mask whenever you’ve ventured into the zombie apocalypse, – stocked up on toilet paper and organic peanut butter at Costco, – tried anything and everything to get the attention of

Exercises 118
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Enlist GoalPOWER to Achieve Your Goals in 2021

Rick Conlow

Enlist GoalPower to make 2021 be your best year ever! Most people don’t set goals. Therefore, they react to whatever happens. Studies show that people who write goals are happier and make more money. Certainly, that is a great combination. A friend of mine set goals to buy his own business. He did it. Likewise, I know others who talked a good game but they never had a goal or plan.

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Considerations for Starting your Consulting Career at a Boutique Firm

Tom Spencer

In graduate school, I had a classmate who had previously worked at a boutique firm. She enthusiastically advocated that everyone interested in consulting should only go for boutique firms. Today, having acquired more perspectives from friends and colleagues with boutique firm experience, I have a greater appreciation of what it means to start a consulting career at a boutique firm.

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If You’re On “Paid Time Off” Take it

Johanna Rothman

Are you on “Paid Time Off” (PTO) this and/or next week? Several of my clients claim they're on PTO. That's what their “away” email says. Yet, they've sent me emails, direct messages, all kinds of interactions. What gives? Several possibilities. Too often, they feel they must: Finish some work before the end of the year. Make some sort of progress on a project.

Metrics 98
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What Potential Advantages Can eLearning Offer to Higher Education?

Clarity Consultants

The higher education sector has been going through a digital transformation. COVID-19 made transitioning to online learning models essentially mandatory, ensuring students could be protected while continuing with their education. While many schools treated the shift as a pure necessity, the eLearning approach can do more than simply meet social distancing and similar requirements; it can provide numerous benefits, too.

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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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From 2020 (the year that wasn’t) to 2021 (the year that will be)

The Source

By our estimate, 2020 saw the consulting market shrink by an unprecedented amount—a contraction of 13% compared to 2019, far greater than the industry has suffered in any previous crisis. Against this backdrop, the consulting industry has demonstrated an extraordinary ability to adapt. But the year has also exposed structural weaknesses that firms have shied away from addressing in the past and which, we think, now demand urgent attention.

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How this University Created Their Strategic Plan (During a Pandemic) - with Dr. Alison Van Rooy

Strategic Planning and Management Insights

Alison Van Rooy is a Senior Advisor to the President of Strategic Planning & Institutional Initiatives at Vancouver Island University (VIU), as well as a long-time policy planner for the Government of Canada. After working with the government for several years, she learned the strategic planning process is quite similar with other public sector institutions, so she decided to help Vancouver Island University with their brand new plan.

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247: Freddie Ravel—COVID Has Given Us A Time To Enjoy "Life In Tune" With Freddie Ravel

On the Brink Podcast

Learn how to bring your organization "into tune" through music! What if you could listen to a podcast in silence? What might you hear? Your heart beating. Your breathing. Your mind quieting down so it can step out and look inside. What if you could learn how to use music to help your business find its own harmony, its melody, its rhythm, and its beauty?

How To 75
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MBA, Consulting and Meditation – The Unlikely Trio

Tom Spencer

During the MBA experience, meditation was one of those words that I constantly heard of, read about and wanted to practice but never actually did. I kept hearing about its benefits from the people practicing it, and it still kept being an item on my long want-to-try list. Whenever I would set the alarm for the next morning to start a 5-minute meditation session, I would fall asleep instead.

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TOOLS and METHODOLOGIES for developing DECISION SUPPORT PACKAGES

This White Paper targets opportunities for Management to develop proficiency in the Decision Framing and Analyses element of input to Decision, & Risk Analyses for Major Project Funding Decisions.

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How the racial reckoning of 2020 has cracked open my heart and hobbled my ego

Brimstone Consulting

“If we wait for perfection, we will never break the silence. The cycle of racism will continue uninterrupted.”. I have finally figured out why self-identity is overrated. It’s because, sooner or later, your image of who you are, your efforts, and your competence will get in the way of being more, doing more, and learning more. The journey between your intentions and their impact, it turns out, is the longest one of all, filled with dark paths and dead ends, punctuated by only occasional moments

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All You Need Is Love: Best Ways To Combat Loneliness

On the Brink

I was recently interviewed by The Sun in the UK for a very timely and much-needed article about how to spot that a loved one is lonely and how to help. Has a spouse, a parent, a child, a grandparent, or others whom you care about seemed withdrawn lately? Are they behaving differently as a result of the pandemic and all the isolation it has caused? We've all been through a lot this year, but some are finding it particularly hard to cope.

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How to plan out your 2021 projects and projections

Kai Davis

Use this handy spreadsheet (via Jason Zook of Wandering Aimfully) for planning your projects and projections. [link]. ( You can make your copy with this magic link ). I’ve filled this out every year for the last four years. It’s always a valuable exercise. Whenever I fill it out, I start by: Adding a few client slots (e.g., Client #1). Adding a few service slots (for productized services, like my Website Reviews ).

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How Is Leadership Different from Management?

Effective Managers

Leadership is about leading people, while management is about managing subordinates. Some would say that these two are entirely the same, and some would say that they are different. That’s why managers often fall into the trap of thinking that they either need to manage or lead their subordinates. At Effective Managers™, we say that the two skills are different, and you need to know how to distinguish them.

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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c

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Lost and Found

Chad Barr

I was very excited about seeing the meteor shower, and the alignment of the planets to create the heavenly star of the winter solstice this week. But as happens here often in Cleveland’s long winter, the skies were completely opaque with clouds, and the phenomenon was hidden from us. The next occurrence will be in 2080, so I’ll just have to accept that unless Laurel agrees to have me frozen and defrosted, I won’t be seeing it then.

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One of the Team

Alan Weiss

If you really want to appear as part of the client’s team and a partner of the buyer, stop parking in the “visitors” parking spaces.

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How to level-up your homepage

Kai Davis

Want to level-up your homepage with just a few hours of effort? Consider a DIY Homepage Review as a small marketing project to work on before the end of the year. “Why the homepage?” Because your homepage is one of the most visited pages on your site (and because a simple constraint helps stop this from snowballing to “review ALL the pages!”). Here’s you can do DIY your review.

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The 6 Top Leadership and Management Development Mistakes to Avoid

LSA Global

Leadership and Management Development Matters According to recent research by McKinsey and the Corporate Executive Board, more than 500 executives ranked leadership development among the top three human capital priorities, and two thirds of leaders rated developing effective leaders as their top concern. In fact, US companies report spending $14 billion per year on leadership development.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.