The Fearless Marketer
MARCH 22, 2021
Do you have goals for your business and your marketing? Do you have a list of to-do items aligned with those goals? If so, great, but today I’d like you to think about intentions. An intention is defined as “an aim or a plan.”. And intentions are more directional than goals. A goal is a very specific thing you want to accomplish. Goal: My goal is to attract three new clients in the next two months.
Peter Stark
MARCH 21, 2021
Delegation is not a bad word, but sometimes it can feel like it if you are a coach. It definitely gains some eye rolling when we mention it to leaders we are coaching. In today’s covid environment, we have found that some leaders are struggling to delegate to their staff. The reasons vary from ‘my staff is already too overwhelmed’ to ‘I am too busy to train someone on this now.
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The Management Centre
MARCH 26, 2021
On our management programmes we regularly discuss what it means to be a great manager. When we ask people what they themselves want from their managers we continually hear the five key themes: direction, openness, modelling, trust and challenge. Direction. We want our managers to provide us with a sense of direction. In order to feel committed we need to be clear about what we are aiming to achieve, what the priorities are and why.
David A Fields
MARCH 23, 2021
Picture a deeper, healthier client list and pipeline for your consulting firm—the type you’d have if you communicated your consulting firm’s value in language that instantly resonated with the exact people you want to attract. The source of that alluring, sticky language is at your fingertips. It’s tricky to develop exactly the right wording to … Continued.
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Consulting Success
MARCH 22, 2021
If you’re a consulting firm and you want to know the hows of business development and expansion, then this episode is for you. Michael Zipursky’s guest today is Tom McMakin, the CEO and Partner of Profitable Ideas Exchange. There are generally two ways to grow your business: getting new clients and deepening your relationship with. Step-By-Step Business Development For Consultants With Tom McMakin: Podcast #179 is a post from: Consulting Success.
Management Consulting Connection brings together the best content for management consulting professionals from the widest variety of industry thought leaders.
Johanna Rothman
MARCH 23, 2021
I had a terrific time with Chris Williams on his Badass Agile podcast. We discussed the Modern Management Made Easy books. (Let me just say, I love the fact that I can now say I am a Badass. Hehehe.). We had a terrific discussion. Some of the topics we covered: Are managers born or made? The seven principles I covered in the books. How managers need to collaborate to achieve agility.
Leadership Planning with Liz Weber CMC
MARCH 23, 2021
How you communicate as a leader is critical. There’s nothing new in that. However, what I’m finding more frequently is that leaders aren’t appreciating how loudly their silence speaks to their teams and what their silence says about their leadership. Whether it’s a company president, director of regional sales, or a team lead, leaders are staying silent too often.
Strategic Planning and Management Insights
MARCH 23, 2021
In a 2015 study, Deloitte reported that diverse companies earned 2.3 times higher cash flow per employee. And while diversity may just be a measure of success, inclusion is the ultimate goal. An inclusive workplace can improve the wellbeing of your employees, boost moral, and increase productivity. And on top of that, being truly inclusive will widen your pool of talent to choose from.
Tom Spencer
MARCH 21, 2021
Looking back to consulting recruiting in graduate school, I always think about how interesting it was that so much of the conversation among candidates was about getting an offer from a top consulting firm. Yet, I don’t remember many conversations about succeeding within a consulting firm after joining. I want to shed some light on that vastly underappreciated matter by examining the important topic of how to identify and sell your competitive advantage.
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Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Rick Conlow
MARCH 22, 2021
Real leaders do not depend on the “leader” label to launch their leadership legacy. They lead in the moment anyway. Here is what I mean by that – a leader is one who is in the top role by title or influence relating to a group, team, organization, business, or country. Because of this, many everyday employees don’t consider it the right time to begin their own leadership efforts.
On the Brink Podcast
MARCH 25, 2021
Hear how an innovative approach paid off, big time ! By becoming President of Delaware Valley University, Dr. Maria Gallo broke a very hard glass ceiling, which is why I wanted to repost my podcast with her during Women's History Month. In 2020, only 38% of college presidents were women, despite the fact that women represent over half the students in higher ed institutions.
CaseInterview.com
MARCH 20, 2021
Your ability to be the smartest person in the room is highly dependent on your willingness to be the dumbest person in the room. Note: The rooms in these two situations are typically not the same room! In public work life, I often feel bemused by the amount of attention I get for my achievements. While I intellectually understand it, emotionally, it feels unwarranted.
Tom Spencer
MARCH 21, 2021
Often, individuals rush to study degrees with the hope that after graduating, they can transfer that knowledge to the respective fields they will be working in. This isn’t entirely false, but it isn’t entirely true either. The wealth of knowledge one gains while studying a three or four-year degree cannot automatically be transferred within an organisation.
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Kai Davis
MARCH 26, 2021
I stumbled across a question today on Twitter asking how to solicit your clients’ questions in an email or message. Tweet Quote: I always want to say, “Does that make sense?” at the end of an email/message that explains something but feels like that sounds belittling. What’s a better way to say the same? Two insights here. First, no one wants to raise their hand and self-select as not understanding something.
On the Brink Podcast
MARCH 23, 2021
Can women can be great leaders? You better believe it. Ever wonder how some business leaders can take a company forward, build its bottom line, and engage its employees and customers in such a way that everyone does better? Meet Jamie Candee. I interviewed Jamie for this podcast back in 2018 and it was such a terrific conversation that I'm reposting it for Women's History Month.
CaseInterview.com
MARCH 22, 2021
A part of me can’t believe that I’m actually going to write about the Meghan Markle interview with Oprah. I pretty much ignore American and British tabloid media. I don’t pay attention to anything going on with the British royal family (and former members thereof). However , for some reason I can’t quite articulate, I decided to watch the full interview.
Brimstone Consulting
MARCH 23, 2021
Social connection impacts trust, productivity, engagement, and job satisfaction. It also anchors teams in times of complexity. Social connection, the feeling that you belong to a group and generally feel close to other people, is a fundamental human need. Social connection improves our physical health and our psychological well-being. Lack of social connection has been found to be a greater detriment to health than obesity, smoking, and high blood pressure.
This White Paper targets opportunities for Management to develop proficiency in the Decision Framing and Analyses element of input to Decision, & Risk Analyses for Major Project Funding Decisions.
Chad Barr
MARCH 24, 2021
I was getting ready to write my next newsletter on the topic of why it is important for us to repurpose our content. I decided to first do a quick search on my own blog as I discovered the article 10 Reasons to Repurpose Your Content (which I just repurposed ) written last year. So, in the spirit of challenging myself to improve on what I previously wrote and stay true to the concept of repurposing content, here are my next 10 reason to do so: Discover your earlier viewpoints and perspectives so
On the Brink Podcast
MARCH 22, 2021
Hear how embracing the unfamiliar unlocks your best ideas! Often when I am looking for interesting people to bring to our podcast listeners, I am introduced to unexpectedly fascinating folks like Claus Raasted. A n innovation strategist, Claus has been pushing the limits of the possible for 20 years. He is Director at The College of Extraordinary Experiences, a Coach at McKinsey & Company, and posts a daily innovation keynote on his YouTube channel.
Consultants' Consultant
MARCH 24, 2021
Consultants Consultant: Authenticity, psychological safety and vulnerability are particularly relevant as the world goes through major. The post Authenticity and Vulnerability appeared first on Consultants' Consultant.
Strategic Planning and Management Insights
MARCH 24, 2021
Kristin Harper is the CEO of Driven to Succeed, a leadership development firm focused on brand innovation and reinvention for businesses and high achieving individuals around the world. She's also the author of Heart of a Leader: 52 Emotional Intelligence Insights to Advance Your Career.
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Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c
The Source
MARCH 24, 2021
Consultants pride themselves on being right at the vanguard of conversations taking place within their industries, and on having a point of view on all of the issues that matter to their clients. And in 2020, it was nigh on impossible to do that without paying attention to the topic of diversity and inclusion. The George Floyd protests and the Black Lives Matter movement shone a light on issues of racial injustice; at the same time, as the year dragged on, it became increasingly apparent that th
Effective Managers
MARCH 23, 2021
What is happening in our world? Is Ethics even a thing anymore? A name once synonymous with excellence has now been tarnished. And it has stained at the same time the global profession of management consulting. McKinsey and Company agreed to pay a US$573 million settlement for its role in the American opioid crisis. For almost a century McKinsey has been a leader in helping their clients be more successful.
Kai Davis
MARCH 23, 2021
For March, I’ve been working on a pair of website refreshes for two of my properties/productized service businesses: My done-for-you Podcast Tour property (Get On Podcasts!). My Growth + SEO Consultancy for Shopify Merchants (Double Your Ecommerce). Over the years, I’ve learned that the downright best way to get my brain thinking on marketing strategy and growth tactics is to be elbow deep writing copy for services.
Harvard Business
MARCH 23, 2021
It’s an unparalleled opportunity to solicit input from your customers.
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In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
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