Remove Demo Remove Marketing Remove Metrics Remove Productivity
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Find the Right Metrics for Your Sales Team

Harvard Business

As a consequence, managers don’t have a clear sense of what is really driving sales in their business, while salespeople, who are inundated with dozens of metrics, get lost in the day-to-day noise. The challenge, of course, is to decide on the right metrics. Wins are the most common metric used across sales roles and industries.

Metrics 33
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What is Project Accounting?

Progressus

Companies which are not externally project driven may use project accounting to track internal projects such as a marketing campaign, or some type of capital improvement. Additionally, the time needed to reconcile spreadsheets to both the GL and project reporting negatively affects productivity which in turn risks profitability.

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How to Build a Better Sales Playbook

LSA Global

Do not make the mistake of investing heavily in sales enablement tools until you have alignment around and commitment to your target clients , value proposition , success metrics, and go-to-market sales strategies. Sales Culture.

Sales 28
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How to Measure and Prevent Defect Escapes in Any Project

Johanna Rothman

In addition, a product leader might approve the feature. Finally, the team, a product leader, or the customer(!) might demo the feature. That defect escaped all your checklists, approvals, and demos. Yes, they had to spend time fixing those problems, but they were under no illusions about the quality of the product.

How To 80
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A Commercial Pilot’s 2-Year Plan to Break into Consulting

Management Consulted

So I just started really getting training for and looking for opportunities in project management in the media space, and after about a year-and-a-half of just building up the skill set necessary to get one of those roles, I landed a job for a small production company here in Atlanta. They kind of look at even SAT scores for metrics.

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4 Ways to Improve Your Content Marketing

Harvard Business

In the past decade, content marketing has become a widely established practice. Companies have hired writers and Chief Content Officers to run departments, create blogs and other materials, and, in the process, some have assured sales people that content marketing can mean the end of cold calling. HBR Staff/Chris Minerva/Getty Images.

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Why New Consumer Brands Must Scale Faster

Harvard Business

Steve Demos, the founder of Silk Soymilk, used to joke that Silk is a 25-year overnight success. It used to be that products would last for years, brands for decades, and companies for eras. The tell-tale signs here are their metrics and mental models. Barriers to entry have never been lower. Capital is plentiful.

Metrics 31