Harvard Business

MAY 5, 2016

Editor’s Note: This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. The year before, prompted by all this, Lumiscape’s leadership had decided to pivot from a sales model to a subscription model. Let’s do a video call.

Case Study 28

Case Study Case Studies Study Sales 28

Consultant Journal

FEBRUARY 20, 2017

Traditionally, many people turned to their professional society or to annual conferences and cruises in warm and sunny climes. With ebooks, videos and online courses, busy practitioners can access CPD online. In other cases, it’s up to the individual to pursue their CPD. Case studies. Individual study or reading.

Course 48

Course eBook Education Case Study 48

Rod Burkert

FEBRUARY 18, 2020

If a prospect doesn’t believe we are a fit for the work AND there is no urgent need to get the work done, there is little likelihood that we will close a sale here. A sale is won or lost at the tipping point of a decision. Does our website provide case studies or testimonials? Finally, the stars align! Where I will be.

Case Study 59

Case Study Case Studies Sales Study 59

Consulting Success

JULY 24, 2017

His career path took him from software company technical writing and journalism to a marketing executive in a software company before becoming an independent copywriter who specializes in white papers and case studies. Case studies and numbered lists are two of the powerful tools that white papers must contain.

How To 253

How To Consulting Case Study Case Studies 253

Chad Barr

NOVEMBER 23, 2009

Manage myself out of the business, increase my virtual team, clone myself as much as possible in sales & marketing, leverage my staff to the highest level possible and hold them accountable for outcomes and results. Develop case studies that enable clients to relate to them. Delegate all that I should and could.

Intellectual Property 40

Intellectual Property Case Study Case Studies Groups 40

Tsavo Neal

JANUARY 25, 2018

Watch the 2 minute video above to learn how to use this list of consulting lead generation methods effectively!). Attending Conferences, Trade Shows, or Other Networking Events. Creating a video course. Speaking at a web conference. Video presentations. Hosting your own web conference. Case studies.

Consulting 68

Consulting Advertising Case Interview Conference 68

Tsavo Neal

APRIL 27, 2017

So, I beg you, don’t design your own sales materials. Many sales are won and lost by simply by how you graphically represent yourself.” Source: Hinge Research 2017 High Growth Study. Conferences, Trade Shows & Networking Events. Write about what you learned at a recent conference. Email Marketing.

B2B 60

B2B Marketing Consulting Advertising 60