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Gallup Consulting Interviews and Culture

Management Consulted

GALLUP CONSULTING INTERVIEWS AND CULTURE. In 1932, Dr. Gallup joined the New York advertising firm Young & Rubicam as the head of both the research and copy departments. major advertising agencies, public relations, newspapers, magazines, foundations, and academic institutions. GALLUP CONSULTING CULTURE. Social Media.

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France Seeks Another Tax on Facebook, Google And YouTube, to Finance "French Culture" Cinema

MishTalk

RT reports French broadcasting watchdog CSA eager to tax YouTube, Facebook, Dailymotion France''s Superior Council of Audiovisual, an independent broadcasting authority, wants to impose taxes on media giants like YouTube, Facebook and Dailymotion to force them to contribute to financing French culture. billion ($1.8

Finance 78
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Micropayments for content

Seth Godin Blog

Advertising is a surprisingly bad way for a culture to pay for content, because the kind of content that gets rewarded is often dumbed down for a large audience or is optimized for a small audience of people eager to buy something that makes a profit. Instead of buying a baseball, though, you’re buying a chance to watch a video.

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The old media/new media chasm

Seth Godin Blog

Twenty years ago, newspapers were in a perfect position to establish blog networks—they had their reader’s attention and advertiser’s trust. The producers and directors of movies love the gloss of film, so they ignored video games. But they blinked. New media tends to be adopted by amateurs first.

Media 26
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Mish's Global Economic Trend Analysis

MishTalk

Advertisers. ” Video on "Imperceptible Electronics". Link if video does not play: Imperceptible Electronics. For comparison purposes, a Facebook video shows " Humans are Awesome ". Play the video for a very entertaining perspective on what Robots are up against. Mish Audio Video. Global Economic.

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Where are the Linchpin jobs?

Seth Godin Blog

The whole idea of mass advertising for mass jobs. The apparent power of the big companies to dictate the culture of work… But, over time, the economy has changed. If the system is going to squeeze you, no need to volunteer. It’s hard to over-estimate the impact that this deal has had. This requires a shift.

Resumes 30
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Magazine Ad Revenues Plunge; Google Collects Half of Mobile

MishTalk

Advertisers. Is the advertising pie growing, shrinking, or simply being redistributed? In a difficult advertising environment for the magazine industry overall, newly-released numbers from the Association of Magazine Media (MPA) show the nation’s news magazines being hit particularly hard. Global Economic. Trend Analysis.