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A Commercial Pilot’s 2-Year Plan to Break into Consulting

Management Consulted

I worked with them for about 6 months basically as an associate producer doing different things, and then that translated into a job as a full-time producer at Inertia Films where I’m at today. So depending on your tax status, maybe you are an independent contractor so you can call it Garrett Films, or whatever you want to.

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Gallup Consulting Interviews and Culture

Management Consulted

He developed research methods and programs for the television and movie industry to help clients determine advertising effectiveness and how to identify what the market wanted to watch in film and television. The firm at large is considered an international leader in public opinion polling, market research and management consulting.

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As Machines Take Jobs, Companies Need to Get Creative About Making New Ones

Harvard Business

While our first instinct might be to help employees find new jobs, what we really need to do is help companies shift into new markets focused on human services and adopt new business models that will allow employees, customers, and communities to benefit from technological change. This practice helps companies recruit and incentivize workers.

Company 37
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When AI Becomes the New Face of Your Brand

Harvard Business

In the world of marketing, brand anthropomorphism can be a powerful mechanism for connecting with consumers. Take, for example, Robyn Ewing, who used to develop and pitch TV scripts to film studios in Hollywood. Cat Yu for HBR.

Ethics 37
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What Design Thinking Is Doing for the San Francisco Opera

Harvard Business

For instance, the marketing person was on the programming team, and the woman who would be responsible for programming at the new SFO venue joined the experience team. Each team then recruited three more people from amongst the staff, for a total of 5-6 people per team.

Groups 28
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War of Ideas: How to Fight and Win on the Social Media Front (Part 3)

Melissa Agnes

Some of the most interesting things I had the opportunity to learn about during my time at this conference were some particular tactics that terrorist groups, such as ISIS and Al-Qaeda, are using to recruit to their army from around the world. Why is ISIS propaganda working so well? This video was brilliant.

Media 53
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Former Skeptics Can Be Your Best Spokespeople

Harvard Business

” There is nothing in the technique of the commercials — no overwrought music, no tricky film angles or editing — that gets in the way of the plain sincerity of this message. Apple hired the great documentarian Errol Morris to film its 2002 “Switchers” campaign.

Film 28