Harvard Business

FEBRUARY 28, 2018

As a VP of sales and marketing for Becker-Birnbaum International, a global consumer products company, Aliyah knew she needed a talented marketing director to support her division’s portfolio of 34 products. Meeting Ed Yu. “I’m sorry I’m so late,” Ed said, looking a little discombobulated.

Case Study 38

Case Study Case Studies Study Case Interview 38

Rod Burkert

MAY 1, 2019

Speaking to 1-to-many audiences like these falls between the extremes of 1-to-1 meetings and 1-to-masses social media, except it is both efficient and effective. Efficient because you could be “meeting” with anywhere from 5 to 500 people at the same time. 6 – Offer one or two case studies. Download your white paper?

Industry 40

Industry Efficiency Case Study Case Studies 40

Tsavo Neal

APRIL 27, 2017

Would you go and meet a prospective client wearing basketball shorts and sandles? But, how you present yourself is critical for marketing and selling your services. This is more than how you dress — it’s your office, your marketing material, your brand — and yes, your website. SOURCE: Social Talent.

B2B 60

B2B Marketing Consulting Advertising 60

Tsavo Neal

JANUARY 25, 2018

All businesses, regardless of industry, have become what I call O2O businesses—their primary marketing objectives are focused on driving people online to drive them offline. Jon Jantsch, Duct Tape Marketing. ? ?. Partnership Marketing. Outbound Phone Marketing. Email Marketing. Partnership Marketing.

Consulting 68

Consulting Advertising Case Interview Conference 68

Tsavo Neal

NOVEMBER 13, 2017

Which is a bit concerning, because you would think that firms that have marketing budgets would have better websites. That’s not the case. ” Currency Marketing Tim McAlpine, Owner at Currency Marketing. “ Currency Marketing is a credit union-focused marketing firm. and 20% in Canada.

Consulting 121

Consulting Education Tools Financial 121

1 to 1

MAY 7, 2013

Marketing Research Articles. Meet the Editors. Webinars & White Papers. White Papers. 1to1 Case in Point. Mobile Marketing. Marketing by Permission! Marketing Blog. Sales & Marketing Effectiveness. Webinars & White Papers. White Papers.

Media 51

Media Airlines Case Interview Trends 51

1 to 1

MAY 5, 2013

Marketing Research Articles. Meet the Editors. Webinars & White Papers. White Papers. 1to1 Case in Point. Mobile Marketing. Marketing by Permission! Marketing Blog. Sales & Marketing Effectiveness. CRM Best Practices. Customer Strategy Trends. Emerging Business Tactics.

Analysis 42

Analysis Data Sports Media 42