Case Studies Leadership Productivity ROI 
Kates Kesler
JUNE 11, 2014
Royal Dutch Philips is a $20B diversified consumer electronics, healthcare, and lighting products company. He reset collaborative P&L metrics and business review processes, shared by the region leaders and the global product leaders, to form tight “business handshakes,” that he regards as the center of a granular set of growth strategies.
Tsavo Neal
JANUARY 25, 2018
Case studies. Selling productized consulting. ROI calculator. You’re sharing your thought-leadership (content marketing) with your exact audience (senior people and decision makers) in a publication that already has the social proof and brand to establish trust. As a consultant, your product is your advice.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Harvard Business
AUGUST 28, 2017
Through a study of AI that included a survey of 3,073 executives and 160 case studies across 14 sectors and 10 countries, and through a separate digital research program , we have identified 10 key insights CEOs need to know to embark on a successful AI journey. Furthermore, early AI adopters are 3.5
Tsavo Neal
APRIL 27, 2017
A professional design makes reading all of your content — publications, posts, case studies, etc — easier to read and more enjoyable. Whether you are selling productized consulting on your website or use it as a way to foster interaction with potential clients, B2B buyers expect to be able to purchase your services.
Harvard Business
AUGUST 22, 2016
To give an example of just how hard it can be to prevent this from happening, let’s consider the case of Nokia. The voluminous case studies and articles about the firm would fill entire file cabinets in the typical business school storage area.
Harvard Business
APRIL 19, 2018
Documents uploaded to DocSend’s platform include case studies, overviews and guides, e-books, and proposals. The tried and true case study is, by far, the content that prospects complete more than others. ” As a result, good case content, like good follow-up, often has a specific and relevant vertical focus.
Expert insights. Personalized for you.
82 
Let's personalize your content