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Proposals, Part 1: Why Are They A Waste?

The Consultants Peer Group

We give away our Intellectual Property (IP). Some of them have a background and context section that provides more information about the client, the industry, and the market situation. The main problems with proposals are, therefore: It’s hard to differentiate your practice when you look similar to every other consultant.

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Where Are You Going?

Chad Barr

This week’s reflection point: To successfully market your business you need to review the positioning of your business. What’s unique about your intellectual property that makes you distinguishable from others? What results are described in your client testimonials, case studies and client interviews?

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Cornerstone Research Interviews and Culture

Management Consulted

Specializing in economic, financial and market analysis, specifically for cases in litigation, Cornerstone Research touts itself as the one player major law firms turn to when navigating the obstacle course that is the American and European legal systems. Intellectual Property. Case Studies. Data Analytics.

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Growth Ideas From London

Chad Barr

Market and showcase our advisory web strategic services and demonstrate evidences of success through testimonials. Ideas to increase the business: Hosted events, referrals, showcase our clients’ success, collaborate with strategic individuals, enable access to restricted intellectual property.

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Is Your Web Site Set for Success?

Chad Barr

Does your site show the results you have generated for your clients, listed as bullet points and are substantiated with testimonials and case studies? Are there interesting case studies discussing the challenges your clients face, your intervention to help resolve these challenges and then the outstanding results created?

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Friday Fusion: October 9th, 2020

Tsavo Neal

Marketing Gravity: 2 Steps: Create thought-leadership, intellectual property, case studies, articles, videos, courses, etc — that provide values to your potential clients. Freelance sites are one of many marketing channels. Like any other marketing channel, there are pros and cons to using them.

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Million Dollar Takeaways and Goals

Chad Barr

We met in the mornings, discussed business, best practices, intellectual properties and ideas to improve our lives and businesses. When developing my marketing content, make sure it focuses on current times and my client challenges. Develop case studies that enable clients to relate to them.