Remove Case Studies Remove Course Remove Intellectual Property Remove Video
article thumbnail

Friday Fusion: October 9th, 2020

Tsavo Neal

Marketing Gravity: 2 Steps: Create thought-leadership, intellectual property, case studies, articles, videos, courses, etc — that provide values to your potential clients. Stop going out to find clients. Make them find you instead. How do you make clients find you? Promote it relentlessly.

B2B 15
article thumbnail

Research: Self-Disruption Can Hurt the Companies That Need It the Most

Harvard Business

That’s valuable information, of course, but it shines no light on the problem of how to respond to potentially threatening innovation that has yet to generate a dominant new business model. We validated our quantitative approach by reviewing several case studies of U.S. and international electric utilities.

Company 28
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

30 Best Consultant Websites & Why They Have Them (2022)

Tsavo Neal

My site has a lot of videos. Then I did some research and I realized that I needed to establish some credibility and I started to write articles, but it wasn’t until I hit video. Whether they’re books, blog posts, videos, lists of podcasts I’ve been on, et al if you’re looking for something I’ve done it’s likely here.

article thumbnail

Creating High Instant Credibility

Chad Barr

Clients’ Testimonials: This is the page that showcases the testimonials received from your clients in text or video or even audio formats. Case Studies: This is the section that proves why your clients hire you. As I suggested above, for this page to be effective, you should display as many testimonials as possible.

article thumbnail

64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

Watch the 2 minute video above to learn how to use this list of consulting lead generation methods effectively!). You can download my free high-converting Consultant Homepage Template that comes with my free email course on how to build a system for getting more consulting clients online. Creating a video course.

article thumbnail

Friday Fusion: May 29, 2020

Tsavo Neal

Experts are experts because of their thought-leadership (articles, whitepapers, speaking, courses, intellectual property, etc). Our website provides our customers and prospects with thought leadership (the blog) and ideas about how other business owners have found success (case studies). Use your website.

B2B 15