Consulting Success
JULY 24, 2017
Set yourself apart in the consulting business by highlighting your specialty through customer stories and white papers. Description: There are few people that can consider themselves as great an expert on white papers as Gordon Graham. He’s interviewed over 200 C-level executives and written over 170 white papers.
The Fearless Marketer
JANUARY 20, 2020
In most cases you’ll get one or two of these, rarely all of them. You’re writing a book and need to interview people: “I’m looking to connect with top-level leaders who have a reputation for shifting their culture.”. You’ve written an industry white paper and you want some feedback from an industry expert.
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Tom Spencer
AUGUST 2, 2015
These extend from basic introduction-to-consulting workshops, to advanced excel/ppt skills, and of course regular seminars hosted by senior partners to discuss their white papers, recent interesting or topical projects, and subjects relevant to us all. Kearney Consulting use the case interview in its recruitment process?
Harvard Business
FEBRUARY 28, 2018
Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. As the COO made another well-deserved toast to Anne, Aliyah thought back to her interviews with Ed and Molly. Meeting Ed Yu. “No problem,” she said. “Of course.”
Emerson Consulting Group
APRIL 4, 2019
A white paper posted on a website or LinkedIn is nothing more than an article the author never bothered to get published. He then shuffles through his case until he locates said article, pulling it out and sliding them across the conference table. Publishing articles offer higher levels of credibility.
Chad Barr
NOVEMBER 28, 2007
White papers. Case Studies. Collaboration and research papers or digital recordings. Audio and video recordings of your own wisdom, interviews with your clients or other experts in your field. I am referring to content such as: Articles. Checklists. Special Reports.
Harvard Business
MAY 5, 2016
Based on my interviews, reported response rates averaged from 60% to 80%, with some campaigns actually hitting 100%. Share other cases in which you’ve helped companies in their industry gain new competitive advantages, but never start the meeting assuming your offer is right for them. Do You Really Need to Hold That Meeting?
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