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The Supply Chain Economy and the Future of Good Jobs in America

Harvard Business

It represents the industries that sell to businesses and the government, as opposed to business-to-consumer (B2C) industries that sell for personal consumption. It is commonly thought that most of those service jobs are low-wage occupations at restaurants or retail stores, while the manufacturing jobs have higher wages.

B2C 28
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To Grow Your Business Abroad, Partner with Local Influencers

Harvard Business

They spend their days developing new content — videos, photos, blog posts, and podcasts — and engaging their followers. Headquarters has more resources to dedicate to developing best practices for identifying influencers, defining specific methods and goals for influencer collaborations, and tracking ROI.

B2B 32
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Is Your Company Ready for the Rise of Smart Cities?

Harvard Business

Real estate developers are integrating automation systems, sensors, and mobility options into their properties. New opportunities for investment and development could open up if some formerly congested, polluted, or crime-ridden areas become more livable. Utilities are rolling out smart meters and introducing dynamic pricing schemes.

Company 31
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Doing Business in India Requires a Mobile-First Strategy

Harvard Business

It is very likely that future top retailers in many categories will be e-commerce companies, not big-box chains. Over the last six years, India has issued over 1 billion biometric Aadhaar cards (unique identity cards, similar in principle to the U.S. Amazon, Alibaba and venture capitalists have invested billions into Indian e-commerce.

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Putting Customers at the Heart of Your Brand to Create Passionate Fans: What Microsoft Learned About Customer Engagement in the Sports Industry - SPONSOR CONTENT FROM Microsoft

Harvard Business

Over the course of several months, a digital platform was developed that could capture every fan interaction (whether a mobile check-in at the stadium, a profile update on the website, or a merchandise purchase online), deliver targeted promotional campaigns, and collect club mentions and other data from social media.

Sports 28