article thumbnail

More Meetings = More Clients

The Fearless Marketer

Well, not if you’re a B2B Professional. The purpose of B2B marketing is to get meetings with prospective clients. Let’s say you’re a manager who’s looking for somebody to help their team work more productively and creatively. What’s the difference and what does that mean for your marketing? Wouldn’t that be nice!

Meeting 62
article thumbnail

An Overview of Business Development Consulting

Tom Spencer

Business development consultants engage in ‘prospecting’ which involves searching for potential customers who are likely to be a good fit for the product or service being offered. We prefer your competitor’s product. The important part is finding potential customers who have problems that your client can solve. Who are you?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What to Say Once You Get a Meeting

The Fearless Marketer

They are for B2B professionals who are looking for more effective ways to attract their ideal clients. And I’d like to know if you know of some conferences populated with B2B professionals who may be open to a presentation on that topic? You’re a productivity coach for medium-sized companies. “I M – OK, great!

Meeting 62
article thumbnail

Sometimes “Small Data” Is Enough to Create Smart Products

Harvard Business

If you build a team that brings in operations, sales, finance, and the executive suite, you are more likely to figure out where the real bottlenecks and opportunities are, and you are more likely to come up with practical solutions that actually start solving them.

Data 28
article thumbnail

Accenture Careers

CaseInterview.com

The Products Operating Group concentrates on Air Freight & Travel Service, Automotive, Consumer Goods & Services, Industrial Equipment, Infrastructure & Transportation Services, Life Sciences, and Retail. Finance and Performance Management. For More information on Finance and Performance Management go here: [link].

article thumbnail

Why Preventing Disruption in 2017 Is Harder Than It Was When Christensen Coined the Term

Harvard Business

Disruptive products and services were, by definition, cheaper, lower quality, and lower margin. If you were running a profitable business with growth opportunities from an existing customer base, it was unlikely that you’d prioritize building low-quality products for over-served customers at lower margins.

Finance 28
article thumbnail

Announcing the CEO Club of Greater Boston

Emerson Consulting Group

B2B “Coffee Connection” to facilitate exchange of prospects, leads, brainstorming and resources to aid everyone’s business development objectives. aware of your product, service or event? Brian Urban , CEO, Sencorp. Rob Salafia, author of Leading From Your Best Self (McGraw-Hill), explains leadership principles to Club members.

Meeting 40