Harvard Business

JULY 25, 2017

Comparing marketing efficiency with competitors. It’s about “delivering customers and sales.” ” Measuring how efficiently the marketing organization is using the company’s money keeps everyone accountable for using those funds wisely. To do this, you need to establish your sales baseline.

ROI 28

ROI Marketing Financial Sales 28

Harvard Business

OCTOBER 21, 2016

Hoping to alleviate their concerns, this article also provides concrete examples of how sustainability benefits the bottom line. Significant cost reductions can result from improving operational efficiency through better management of natural resources like water and energy, as well as minimizing waste.

Study 28

Study Efficiency Productivity Operations 28

Harvard Business

AUGUST 3, 2018

In a recent HBR article , we claimed that modern digital companies such as Uber, Facebook, and Alphabet play an increasingly important role in the economy, but their financial statements fail to capture company’s main value drivers. Digital companies must be performing such assessments in-house to reward their sales and marketing staff.

Financial 28

Financial Report Company Metrics 28

Harvard Business

MARCH 31, 2017

“The decision-makers will want to see a simple model that shows revenue, costs, overhead, and cash flow,” he says. “There are four ratios common in every company: profitability, leverage, liquidity, and operational efficiency,” he says. “They need to see why it’s a good idea.”

Finance 28

Finance Balance Sheet How To Metrics 28

Tom Spencer

NOVEMBER 14, 2011

ECONOMIES OF SCOPE is an idea that was first explored by John Panzar and Robert Willig in an article published in 1977 in the Quarterly Journal of Economics entitled “ Economies of Scale in Multi-Output Production ”. Distribution – Shipping a range of products is more efficient than shipping a single product.

Cash Flow 117

Cash Flow Consulting Productivity Telecommunications 117

Harvard Business

JULY 13, 2016

In the transactional economy, the most important measures are new customer acquisition and sales. For sales, the moment of transaction is the start, not the finish line. Today, streaming is a more efficient way for me to access professionally created video content, and Netflix provides me with streaming. Membership is a mindset.

Cash Flow 28

Cash Flow Survey Metrics Accenture 28

Harvard Business

JUNE 26, 2017

For example, at a grocery store chain I worked with, employees were steeped in an operations culture that valued efficiency and productivity. As the industry moved toward an emphasis on customer service and merchandising, the company fell behind, because its employees were focused more on increasing inventory turns and sales per square foot.

Culture 28

Culture Company Cash Flow Operations 28

Harvard Business

MAY 1, 2017

The Brady-Ryan plan is based on a “destination-based cash flow tax” (DBCFT) that is also mistakenly labeled a “border-adjustment tax” and has five critical features: A reduced rate, down to 20%. That plan has dominated tax reform dialogue for the last six months, and unfortunately so.

Cash Flow 28

Cash Flow System Small Business Financial 28