Tom Spencer
SEPTEMBER 17, 2021
Expertise in case studies is considered a given not just among the veterans of business life, but even for newly aspiring consultants, who wish to break into the consultancy industry. Secondly, our marketing strategy had to reflect the specific culture of each target country.
Management Consulted
NOVEMBER 27, 2016
Though companies like IBM and Accenture advertised themselves as end-to-end, Pratt believed they were not, which would work in Infosys’ favor. To overcome this obstacle, Pratt set himself to studying the examples available and devising a strategy that would create a cohesive culture across the entire Infosys spectrum.
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Consulting Success
FEBRUARY 8, 2018
Self-described “recovering consultant” Blair Enns is the CEO of Win Without Pitching, a sales training organization for creative professionals in the design, advertising, and public relations fields. I stumbled into advertising. I worked in advertising for about a dozen years or so at some point. What were you doing before?
Harvard Business
APRIL 16, 2018
Lawmakers expressed surprise and confusion about Facebook’s business model, including how the company generates revenue and uses data for targeted advertising. While Facebook represents a unique case study, the challenges and opportunities amplified in the congressional hearings are pervasive across the digital economy.
Consulting Success
JANUARY 29, 2018
Ron and his partners at Navalent help companies that are in pursuit of a substantial transformational change, whether it be strategic formulation, organizational design, cultural shifts, or executive leadership behaviors. If you’re a niche firm, you’re not going to pay to advertise. Were you always interested in this?
Harvard Business
JULY 29, 2016
But what you learn will help you get a sense for whether the candidate is “a cultural fit” for your organization. “Try to understand the type of culture that this candidate has worked in and her ability to learn and adapt to a new ones,” he says. “There are no right or wrong answers,” he says.
Harvard Business
JULY 15, 2016
Case Study #1: Use “radical candor” and look for ways to challenge your employee. Suresh Khanna, CRO of AdRoll, the online advertising placement company based in San Francisco, says that many of his employees have asked for promotions before they were ready. He remains eager but has recalibrated his goals.
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