Rod Burkert
JULY 24, 2019
And one takeaway from my INSIDER interview with Chris Mercer is his belief that it is not one thing … it’s several things … done consistently and persistently. One objection I often hear from practitioners when I recommend they create content is that it (writing/video) is less effective than face-to-face meetings. This is what we do!
Steve Shu Consulting
JULY 1, 2018
Mercer: Personalised Pension Videos. Lemonade: Lemonade Renters & Home Insurance | Protect The Stuff You Love. Lloyds Banking Group: Behavioural Economics Specialist – Digital Banking. Microsoft: Microeconomics – Microsoft Research. Morningstar: Behavioral Insights | Morningstar, Inc. NEST: [link]. Opower: Opower UX.
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Steve Shu Consulting
APRIL 19, 2018
Mercer UK – Personalised Pension Videos. Here are a few examples of how the field of behavioral economics has touched business in my corner of the world relative to behavioral finance: Voya Financial – [link]. Acorns – Temporal Reframing and Savings: A Field Experiment.
Rod Burkert
MARCH 27, 2019
Think you can’t do video? This is a video about videos – short, Authority-building videos. There are 3 things you want from your videos and the audience that watches them: attention, engagement, and action. So, Authority-building videos … how do you create them? I used to think the same thing.
Rod Burkert
AUGUST 8, 2018
This is a follow up to my last video … about how to get stuff done. Chris Mercer – QMDM; books. Let me know what you think by taking just a few seconds to like, comment on, or share this video. And I offer this analogy when it comes to getting BIG STUFF done. We imagine ourselves in a rowboat. To get anywhere, WE have to row.
Rod Burkert
DECEMBER 18, 2020
Mercer, Hitcher, and Fannon led off the top of the order; Seigneur was batting clean-up. We provided audio and video recordings and a transcript. I had great guests. I had great press. Andy Dzamba from BV Resources was a frequent attendee and wrote favorable reviews in BV Wire. We priced them fairly … first at $97, then down to $49.
Rod Burkert
JULY 31, 2019
Some people are readers of writing; others are watchers of video. Mixing it up with a combo of writing and video is a great way to get people wondering what they will get from you “this time.”. Best practice: Don’t overthink the video. . #2 – You are only using text as a medium. 3 – You’re hitting the wrong audience.
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