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Using IoT Data to Understand How Your Products Perform

Harvard Business

Since 2011, General Electric has publicly stated it would spend more than $1 billion on developing sensors, wireless devices, and related software to install on its aircraft engines, power turbines, locomotive trains and other machinery. This truth could be very different from what the company thought it was or was marketing it as.

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Meet "OSHbot" Lowes New Store Helper; Goodbye Retail Associates, Hello Robots

MishTalk

The future of shopping has arrived Retail Robotics is an exciting and fast growing new market and Fellow Robots is at the forefront. After scanning and identifying the object, OSHbot will provide product information to the customer and guide them to its location on store shelves. OSHbot Specs Front Screen: 19.5 It''s well worth a play.

Retail 78
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Even Life-Saving Innovations Don’t Sell Themselves

Harvard Business

Most businesses wouldn’t survive without driving demand for their products or services, either through marketing and advertising or through involving users so deeply in the design of the product that word of mouth spurs adoption. Develop and fund a sales and marketing capability from the outset.

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What Does Whole Foods Get from Amazon? Alexa, for Starters

Harvard Business

Buying groceries sight unseen from Alexa might not sound immediately appealing — but Whole Foods’s brand engenders trust in the products it sells. For all its troubles, Whole Foods still delivers higher returns on assets and sales than Amazon does.). If you are Whole Foods, you want to own Alexa.

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AT&T, Time Warner, and What Makes Vertical Mergers Succeed

Harvard Business

Combining the second-largest wireless carrier with the fourth-biggest entertainment company — one whose impressive assets include HBO and CNN — is likely to create an unassailable mobile-entertainment business. You gain market power, allowing you to price the asset higher than you could otherwise. That leaves synergy.

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3 Ways Companies Are Building a Business Around AI

Harvard Business

There are numerous other AI products available to business, like IBM’s Watson, or software from emerging vendors. At heart, the algorithms and computation are dedicated to unearthing novel patterns, which is what science, technology, markets, and the humanistic arts have done throughout the story of humankind.

Company 37
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Enhancing Customer Insights with Public Location Data

Harvard Business

The pervasive adoption of mobile devices has driven an explosion of contextual user information, including geolocation data, which has become a valuable resource for marketers. However, a lack of technical skill sets among marketers has made it difficult for them to use this data (when they have access to it) effectively.

Data 28