Tom Spencer

AUGUST 18, 2023

To do this, they should possess a keen understanding of the client’s target market and existing customer base, as well as the ability to recommend clear and actionable strategies to increase sales, expand the customer base, and develop new product offerings that will appeal to customers.

Marketing 78

Marketing Consulting Case Interview Interviews 78

Harvard Business

MAY 1, 2018

We have written extensively on shareholder activism , and one of us coauthored a study in the Journal of Finance showing that, on average, activists produce value for targeted companies. One popular view of activists is that they are short-term, cut-and-run operators who are looking for a quick profit.

Real Estate 28

Real Estate Construction Meeting Company 28

MishTalk

JANUARY 20, 2015

like restaurants, travel and hotels. On Monday came a Wall Street Journal story that exactly matched my prediction: Soaring Franc Creates Bonanza in Swiss Stores. Furniture chains, travel agencies and fashion companies are among the retailers slashing prices to rope in shoppers. Other travel is up as well. Guess What?

Banking 28

Banking Travel Hotels Retail 28

Management Consulted

NOVEMBER 6, 2016

Today’s emphasis is on ZS Associates (pronounced Zee S in the USA) – a premier boutique firm focused on sales force and marketing optimization. Upon realizing that their findings were highly applicable to the problems of sales force sizing and resource allocation, they decided to investigate further. sales force teams.

Case Interview 100

Case Interview Interviews Sales Pharmaceuticals 100

Consulting Matters

MARCH 9, 2023

Ask yourself these three questions: As it relates to pure exhaustion, on a scale of 1-5 where one is “I’m operating on fumes. Achievement stressors: Are excessive work hours, heavy travel, scope of the job, and 24/7 accessibility too much? For example, one of my clients needed a long-form sales page for her online course.

Energy 156

Energy Exercises Consulting Sales 156

Harvard Business

JUNE 12, 2018

This entails identifying whether exposure to a certain promotion, ad, or specific touchpoint (such as a sales encounter) for a demographic can generate future sales. This can help increase short-term sales as well as build long-term brand loyalty. Mapping adds a new layer to this type of monitoring.

Data 28

Data Media Guidelines Travel 28

freshminds

MAY 24, 2016

It operates in about 270 cities in over 60 countries worldwide and is expanding at a vast rate - the company is currently valued at an amazing $51 billion after a total of seven rounds of funding worth $7.4 billion since its launch. The UK’s 'slice of the pie' could be worth around $15bn (or £9bn) in 2025.

Hotels 53

Hotels Transportation Energy Company 53