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To Publish or Not to Publish

Chad Barr

You’ve heard me say over the years that one of the key distinctions between top thought leaders to those strive to strengthen their thought leadership is that the former are prolific publishers of remarkable content. Expands your body of work and unique intellectual property. Fine-tunes your thoughts.

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Why Leaders Are Still So Hesitant to Invest in New Business Models

Harvard Business

Today, the majority of market value is made up of intangible assets (networks, platforms, intellectual property, customer relationships, big data) more than physical assets. Outdated beliefs about the world can linger for decades in a leadership team. You can take our online leadership investment style assessment).

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How CEOs Can Make Smart Strategic Trade-Offs

Harvard Business

Pursuing cost leadership versus differentiating for value. Leadership is changing — fast. Diminishing cycle times, rapidly changing intellectual property and fast R&D allow competition to catch up quickly on any breakthrough, so even the most valuable innovations can see their price premium drop rapidly.

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A Hands-Off Approach to Open Innovation Doesn’t Work

Harvard Business

The challenges of big firm–small firm collaboration are considerable: different cultures, different attitudes about sharing intellectual property, different concerns about risk sharing, and others. They used the right metrics to measure success. On one side of the divide, senior leaders took a very hands-off approach.

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You Don’t Have to Be a Software Company to Think Like One

Harvard Business

Key performance metrics, such as “intent to return,” driven by expensive tickets and long lines, were worsening. Today, Delta has industry-leading operations in metrics such as on-time arrivals, flight cancellations, and lost bags. Build an adaptive organization with the right leadership structure. Consider GE.

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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

You’re sharing your thought-leadership (content marketing) with your exact audience (senior people and decision makers) in a publication that already has the social proof and brand to establish trust. –Cal Friesen, Thought Leadership Resources. That said, writing for a trade publication is not easy. Writing a Short eBook.