Sat.Feb 05, 2022 - Fri.Feb 11, 2022

The 5 Layers of a Perfect Consulting Offering

David A Fields

When your consulting firm’s offering is constructed correctly, it resonates with prospects and projects are easy to close. You can build such an offering in five, easy steps.

Consultant vs Freelancer: Key Differences (& How To Evolve From Freelancer To Consultant)

Consulting Success

What’s the difference between a consultant vs freelancer? In Consultant Vs Contractor: What’s the Difference, we outlined the difference between a consultant and a contractor. However, a freelancer is different from a contractor. A freelancer typically works with more than one client.

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How To Create A Strong Future and Brand Position with Jared Nichols

Consulting Matters

Jared Nichols has always been an independent thinker and never wanted to work for someone else. I met Jared several years ago when we worked with a company helping us build our online platform and get started creating content.

Thinking about becoming a consultant? You’ll need to get used to being outside your comfort zone

Jacq Hackett Consulting

With a new project to start every few months and not a lot of time for orientation, solo consulting can definitely take you outside your comfort zone.

Your Guide to Using Conversational Marketing to Drive Demand Generation

What is conversational marketing really about? This guide will examine the market forces at play, shifting buyer trends, how to leverage conversation marketing, and the tactics involved in adopting it for a B2B demand generation strategy.

Ground Rules for Effective Meetings & Strategic Planning Offsites

Strategic Planning and Management Insights

SME Strategy is a strategy consulting company that specializes in aligning teams around their vision, mission, values, goals and action plans. Learn more about how we can help align your team with our strategic planning and implementation services.

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Consulting 101: Operations, Hierarchies, and Types of Firms

Tom Spencer

In this short post, we will briefly explore how consulting firms work, the hierarchy within firms, the main types of firms, and a few ways to learn more about a particular firm as you chart your career path, prepare your applications, and get ready to matriculate into the consulting industry.

To improve your supply chain, modernize your supply-chain IT

Mckinsey and Company

Global distribution issues and increasingly complex supply chains are forcing companies to modernize the tools they use for forecasting demand and planning how to meet it. Insights on Operations IT services Organization IT architecture Supply chain management

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Leading Through Uncertainty, Unknowns & Regulation w/David Lucatch, CEO of Liquid Avatar Ep#150

Strategic Planning and Management Insights

SME Strategy is a strategy consulting company that specializes in aligning teams around their vision, mission, values, goals and action plans. Learn more about how we can help align your team with our strategic planning and implementation services. Leadership technology podcast

301: Jessica Yarborough—You Can Design Your Work Around The Life You Want To Have

On the Brink Podcast

Learn how you can reach or exceed your income goals! Jessica Yarborough brings to you, our listeners, her highly successful approach to helping consultants and businesses significantly accelerate their growth. Her process is an interesting one.

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LinkedIn + ZoomInfo Recruiter: Better Data for Better Candidates

Check out our latest ebook for a guide to the in-depth, wide-ranging candidate and company data offered by ZoomInfo Recruiter — and make your next round of candidate searches faster, more efficient, and ultimately more successful.

An Insight into Special Services: Transfer Pricing

Tom Spencer

Tax advisory is primarily the province of the Big Four: Deloitte, PwC, EY and KPMG. A major specialisation of the tax departments of all four of these special services firms is transfer pricing, making it worthy of a closer look if you are considering entering this field.

3 Steps to Align Sales and Marketing in Professional Services

Prudent Pedal

Aligning Sales and Marketing in professional services–in any industry for that matter–is a perpetual challenge. If you spend time in either function, you know what I’m talking about. Marketing blames Sales for not following up on the leads they share. Sales says the leads are worthless. Marketing gives Sales a brand story and complains that […]. Culture Growth Strategy

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Author Talks: Hacking into humanity

Mckinsey and Company

In the next decade, Amy Webb predicts that synthetic biology will be as common as artificial intelligence. McKinsey on Books

Reach Out and Touch Someone

The Fearless Marketer

For many of the clients I’ve worked with over the years, the most dreaded activity is reaching out to someone to speak with. The horrors of cold-calling loom large and it literally terrifies people to reach out and connect with someone. I’m not an advocate of cold calling.

A Recruiter’s Guide To Hiring In 2021

With vaccination rates rising, consumers spending more money, and people returning to offices, the job market is going through a period of unprecedented adjustment. As the New York Times observed, “It’s a weird moment for the American economy.” And recruiting professionals are caught in the middle. To make the most of this disruption, you need to understand the economic drivers, develop a strong strategy for unearthing valuable talent, and use the latest tech tools to get the job done. Read this guide to get your recruiting practice ready to thrive in the new normal.

What role does thought leadership play in building trust?

The Source

Trust has always played a critical role in the purchasing decisions of consulting buyers: The fact that clients are often sharing their most business critical problems with their professional advisers points to the need for a profound level of trust between client and consultant.

Corporate Explorers: Who They Are, What They Do, & How to Become One w/Andy Binns Ep#149

Strategic Planning and Management Insights

SME Strategy is a strategy consulting company that specializes in aligning teams around their vision, mission, values, goals and action plans. Learn more about how we can help align your team with our strategic planning and implementation services. Leadership Change management Innovation podcast

The rise of the inclusive consumer

Mckinsey and Company

Social values are shaping purchase decisions more than ever—and retailers that act now stand to attract consumers’ loyalty and spending. Retail Insights Retail & Consumer Goods Retail environments

Skills-Based Hiring Is on the Rise

Harvard Business

A study of 51 million job postings shows a trend of companies moving away from degree requirements for many roles. Human resource management Hiring and recruitment Digital Article

Reaching Unreachable Candidates

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

What is ZoomInfo for Recruiters? Find and connect with the right talent to fill roles fast with more data, basic search, advanced search, candidate and company profiles, and export results. Watch this On-Demand Webinar today to see how ZoomInfo for Recruiters can work to get your talented candidates results.

Making every face-to-face meeting count

The Source

On December 7th 2021, I sat in a meeting room in our offices. Notionally taking part in a Zoom call, I was mostly just enjoying the happy background hubbub among our smart and delightful colleagues in the main office.

The Great Resignation = Taking Control

Martinka Consulting

“The pandemic has unleashed a historic burst in entrepreneurship and self-employment. Hundreds of thousands of Americans are striking out on their own as consultants, retailers, and small-business owners.” This is the opening paragraph from an article in the November 30, 2025 Wall Street Journal titled, Workers Quit Driving Jobs in Droves To Become Their Own Bosses.

New variant, new challenges: How are we coping with Omicron?

Mckinsey and Company

The Omicron variant continues to disrupt the healthcare system, schools, and work. How can business continue to adapt? Insights on Healthcare Systems & Services Health Care Health care services Leadership Managing in Uncertainty

20% of White Employees Have Sponsors. Only 5% of Black Employees Do.

Harvard Business

Executive sponsorship is by far the most effective intervention a company can make to retain and advance Black talent. Diversity and inclusion Marginalized groups Developing employees Employee retention Leadership development Digital Article

Going to Market Smarter in the New Economy

In 2022, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses. To succeed, you must change the way you conceive and build new products as a digital business. Download the report today to discover more!

When it comes to strategy, aim for perfection, execute with precision

Brimstone Consulting

Perfection is a goal, precision is what you aim for. Focus on executing your strategy with precision. This will enable you to adapt and progress. Imagine you are at the helm of a boat. The boat can be a small sailboat, a massive container ship, or anything in between. You are the captain of the boat.

Overthinking is Prevalent

Martinka Consulting

On New Year’s Eve I was talking with a new business owner. He closed his deal and takes over operations on January 3. During the conversation he stated he is nervous and has anxiety about owning and running a company. I told him if he wasn’t nervous there would be something wrong with him as it is a huge step.

Five agility myths in energy and heavy industries

Mckinsey and Company

Agile working practices in energy heavy industries can make them faster, more efficient, and more resilient. Here are five myths and their realities.

6 Signs It’s Time to Leave Your Job

Harvard Business

Number one: You’re no longer growing in your role. Career transitions Personal purpose and values Personal growth and transformation Careers Continuous learning Wellness Digital Article

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The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2B marketing professionals select the right one for their needs.

It’s easy to do (if you know how to do it)

Seth Godin Blog

This is the dilemma that every game designer, form creator and teacher faces.

7 Keys to Unleash Employee Productivity, Motivation, and Engagement

Rick Conlow

Employee productivity is critical to a manager’s success. What do your employees say at the bar or coffee cafe about you (the boss) or the company? How about at tailgating before a football game or before and after a social event at Orchestra Hall? Or at the kitchen table with their family?

Back and forth: COVID-19’s impact on business in 2021—and today

Mckinsey and Company

The years-long pandemic persists. How can companies continue to adapt? Insights on People and Organizational Performance Leadership Managing in Uncertainty Diversity