Sat.Feb 05, 2022 - Fri.Feb 11, 2022

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The 5 Layers of a Perfect Consulting Offering

David A Fields

When your consulting firm’s offering is constructed correctly, it resonates with prospects and projects are easy to close. You can build such an offering in five, easy steps. Let’s say you have a conversation scheduled with a new prospect for your consulting firm: Vera Surtan, Chief Assuredness Officer at Technacious. Will you easily lock in … Continued.

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Consultant vs Freelancer: Key Differences (& How To Evolve From Freelancer To Consultant)

Consulting Success

What’s the difference between a consultant vs freelancer? In Consultant Vs Contractor: What’s the Difference, we outlined the difference between a consultant and a contractor. However, a freelancer is different from a contractor. A freelancer typically works with more than one client. And a freelancer may be quite close to becoming a consultant.

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How To Create A Strong Future and Brand Position with Jared Nichols

Consulting Matters

Jared Nichols has always been an independent thinker and never wanted to work for someone else. I met Jared several years ago when we worked with a company helping us build our online platform and get started creating content. Initially, I wanted to interview Jared because he has done a fantastic job carving out a unique position in the market as a specialized futurist.

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Thinking about becoming a consultant? You’ll need to get used to being outside your comfort zone

Jacq Hackett Consulting

With a new project to start every few months and not a lot of time for orientation, solo consulting can definitely take you outside your comfort zone.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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Writing Secret 4: Effective Nonfiction Writers Cycle Between Writing, Thinking, & Learning

Johanna Rothman

If you've ever tried to write nonfiction, you probably encountered these problems: Your readers only understood what you wrote. Not what you meant to write. Only some readers got value from your pieces, not everyone. The writing you ended up with at the end might have looked very different from the piece you started with. You had to iterate over the piece to get it “right.” If so, you are a “normal” nonfiction writer.

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An Insight into Special Services: Transfer Pricing

Tom Spencer

Tax advisory is primarily the province of the Big Four: Deloitte, PwC, EY and KPMG. A major specialisation of the tax departments of all four of these special services firms is transfer pricing, making it worthy of a closer look if you are considering entering this field. Transfer pricing comes into the picture when the forces of market competition are wiped out.

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Ground Rules for Effective Meetings & Strategic Planning Offsites

Strategic Planning and Management Insights

SME Strategy is a strategy consulting company that specializes in aligning teams around their vision, mission, values, goals and action plans. Learn more about how we can help align your team with our strategic planning and implementation services.

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Define Your Onboarding plan for New Hires to Create Personal and Team Success

Johanna Rothman

Tim, a first-level manager, asked me, “Is it reasonable for someone to quit after just a week? With no notice?” “No. What happened?” “Sam, a new developer, started on Monday. He told me today, Friday, he's not coming back.” “Did he say why?” “He had a whole raft of reasons. He had too many questions: how to use his expertise to contribute to the team; who was actually on the team; and the processes we use.

Agile 101
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7 Keys to Unleash Employee Productivity, Motivation, and Engagement

Rick Conlow

Employee productivity is critical to a manager’s success. What do your employees say at the bar or coffee cafe about you (the boss) or the company? How about at tailgating before a football game or before and after a social event at Orchestra Hall? Or at the kitchen table with their family? At work, employees may say one thing, but how they talk about it outside of work is the true story.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Consulting 101: Operations, Hierarchies, and Types of Firms

Tom Spencer

In this short post, we will briefly explore how consulting firms work, the hierarchy within firms, the main types of firms, and a few ways to learn more about a particular firm as you chart your career path, prepare your applications, and get ready to matriculate into the consulting industry. 1. How do Consulting Firms Work? Learning how consulting firms operate can help you better understand what you would do as an analyst.

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Leading Through Uncertainty, Unknowns & Regulation w/David Lucatch, CEO of Liquid Avatar Ep#150

Strategic Planning and Management Insights

SME Strategy is a strategy consulting company that specializes in aligning teams around their vision, mission, values, goals and action plans. Learn more about how we can help align your team with our strategic planning and implementation services.

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Best Marketing Automation Tools For Small Business

Henry DeVries

Marketing expert Clare Price shares her recommendations for which marketing functions should be automated, and where to find the best tools for the job.

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Writing Secret 5: Decide on One Ideal Reader

Johanna Rothman

You have some terrific experience in your team, such as pairing, and you decide it's time to write about it. And you have a problem. The developers and testers need one perspective, coaches need a different perspective, and managers need a third perspective. What do you do? Choose one ideal reader and write a piece for that person's perspective. (Once you're done, decide what to write next.

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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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When it comes to strategy, aim for perfection, execute with precision

Brimstone Consulting

Perfection is a goal, precision is what you aim for. Focus on executing your strategy with precision. This will enable you to adapt and progress. Imagine you are at the helm of a boat. The boat can be a small sailboat, a massive container ship, or anything in between. You are the captain of the boat. You not only have the skills and knowledge needed to operate it, but you have also spent so much time on this boat, you know its unique quirks.

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3 Steps to Align Sales and Marketing in Professional Services

Prudent Pedal

Aligning Sales and Marketing in professional services–in any industry for that matter–is a perpetual challenge. If you spend time in either function, you know what I’m talking about. Marketing blames Sales for not following up on the leads they share. Sales says the leads are worthless. Marketing gives Sales a brand story and complains that […].

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301: Jessica Yarborough—You Can Design Your Work Around The Life You Want To Have

On the Brink Podcast

Learn how you can reach or exceed your income goals! Jessica Yarborough brings to you, our listeners, her highly successful approach to helping consultants and businesses significantly accelerate their growth. Her process is an interesting one. In today's podcast, we talk about the challenges people face who have created courses or are selling low-end programs who are not reaching their income goals.

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Making every face-to-face meeting count

The Source

On December 7th 2021, I sat in a meeting room in our offices. Notionally taking part in a Zoom call, I was mostly just enjoying the happy background hubbub among our smart and delightful colleagues in the main office. Emerging half-an-hour later, there was stony silence and grim faces: Rumours were rife that the UK would be going back into lockdown.

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TOOLS and METHODOLOGIES for developing DECISION SUPPORT PACKAGES

This White Paper targets opportunities for Management to develop proficiency in the Decision Framing and Analyses element of input to Decision, & Risk Analyses for Major Project Funding Decisions.

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When it comes to strategy, aim for perfection, execute with precision

Brimstone Consulting

Perfection is a goal, precision is what you aim for. Focus on executing your strategy with precision. This will enable you to adapt and progress. Imagine you are at the helm of a boat. The boat can be a small sailboat, a massive container ship, or anything in between. You are the captain of the boat. You not only have the skills and knowledge needed to operate it, but you have also spent so much time on this boat, you know its unique quirks.

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Got Scope Creep? Use It to Improve Your Project Results

PM Alliance

Project teams usually view scope creep as something to be avoided, and they apply every technique available to keep their project within its defined parameters. For organizations that regularly struggle with scope creep, it’s frustrating to see the same problems repeated time and time again. But there are important lessons lurking within every initiative that ballooned outside its original plan, and you can use those experience to your advantage if you’re willing to take a candid look at your pr

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Why your growing business feels chaotic - and how to fix it

Asamby Consulting

Coordinating Mechanisms In this article, I'll lay out why a growing business will almost inevitably experience chaos. I want to show you how you can actively manage and use the three coordinating mechanisms Hierarchy Standardization and Informal communication to get in control of your company and end this chaos. What are coordinating mechanisms Entrepreneurs set out to build a team to help pursue the goals he or she is after.

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What role does thought leadership play in building trust?

The Source

Trust has always played a critical role in the purchasing decisions of consulting buyers: The fact that clients are often sharing their most business critical problems with their professional advisers points to the need for a profound level of trust between client and consultant. However, that ability to build trust—particularly with new clients—has unquestionably been impacted by the pandemic.

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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c

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The thrill of victory, the agony of defeat

Chad Barr

The great sports announcer Jim McKay coined the phrase, “the thrill of victory and the agony of defeat.” The winter Olympics opened on February 4 in Beijing with subdued fanfare, reduced spectators but with a surplus of unprecedented caution for the health and safety of the participants and all involved. Positive Covid tests immediately sidelined dozens of athletes, after years of regimented and tortuous practice, quashing dreams of ever rising to the top of the podium to receive an

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The Odds

Alan Weiss

I’m running workshops and making a speech in Las Vegas. A great many people visiting here are entertaining themselves by gambling. But some people here are under the delusion that they can ultimately win against the house. If you’re trying to “cold call” prospects and send email blasts to market your services, you’re betting against the house.

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Solve Your Project Problems in Less Time

PM Alliance

Every project experiences challenges. Many are relatively small and can be easily solved through the efforts of just one or two team members. However, there are times when organizations bump up against obstacles that are more complex and wide reaching. These bigger issues bring with them the potential to completely sink your initiative if they aren’t handled carefully.

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Corporate Explorers: Who They Are, What They Do, & How to Become One w/Andy Binns Ep#149

Strategic Planning and Management Insights

SME Strategy is a strategy consulting company that specializes in aligning teams around their vision, mission, values, goals and action plans. Learn more about how we can help align your team with our strategic planning and implementation services.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.