Mon.Jun 20, 2022

How To Create Undeniable “Hype” Around Your Consulting Services With Michael F. Schein: Podcast #243

Consulting Success

Are you equipped with a good amount of knowledge and skills for your services? In today’s episode, Michael Shein, founder of MicroFame Media, shares his insights on how you can create undeniable hype around your consulting services.

Building Transparency into AI Projects

Harvard Business Review

As AI becomes ever more embedded in people’s lives, effective communication with stakeholders can define a product’s success — or failure. Business ethics AI and machine learning Business and society Technology and analytics Automation Digital Article

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318: Michele Bailey—The World Of Marketing Is Transformed. Are You Ready For A New Strategy?

On the Brink Podcast

Hear how gratitude can change your life and your business. Michele Bailey and I had such a terrific interview discussing her own life’s journey and how to be a successful woman entrepreneur.

How to Move from Strategy to Execution

Harvard Business Review

Three steps to put your plan into action. Corporate strategy Strategy execution Digital Article

The 5 Stages of Account-Based Marketing — and How to Win Them All

Successfully complete the five stages of ABM: define, identify, engage, convert, and connect. We’ll show you how to create a unified system with your sales team to help them land more qualified opportunities and connect with prospects like never before.

10 Hidden Workplace Stressors That Keep You Disengaged

Organizational Talent Consulting

If you are like most people, you are experiencing more daily stress than ever. You are also more likely to be working longer and harder than in previous years. We can blame the staffing shortages, working from home, and technological advances for some of the added stress.

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Marketing, Selling, and Loving Your Clients

Action Plan

Do you love your clients? I mean do you really like, appreciate, and cherish them? I do, and not just because they pay me and are the source of my livelihood. I love them because I really get to know them.

Are consulting firms’ missing the new mark with their thought leadership?

The Source

resh via Teams and Zoom, have found it easier to identify who the real specialists are. While factors that are harder to appreciate remotely (culture, global reach) have become less important, those that give comfort and assurance from afar (brand) now sit alongside expertise in terms of importance.

The rise of placebos

Seth Godin Blog

I’m a fan of appropriate placebos. They often have few side effects, they’re inexpensive and they work when used in the right situations. You can check out my rant on them here , it’s been read millions of times to date. A placebo isn’t just a medical intervention.

Need Marketing Assistance? Have You Considered Marketing Consulting?

Business Consulting Agency

Marketing has become much more complex with the arrival of the digital age. Certainly, since the Internet has been around, marketing and advertising started to change. Nowadays, marketing success means a comprehensive approach to it. Multiple tactics are necessary to see success. No single strategy works well on its own anymore. It can overwhelm and confuse, entrepreneurs, investors, and companies. Need marketing assistance? Have you considered marketing consulting services ?

The Ultimate Guide to Executive Recruiting

Sourcing the right executive candidates and filling key managerial roles in an organization can be difficult, even in the best of times. Download this eBook to level up your discovery process, talent sourcing, and strategies for reaching your best-fit candidates.