Culture Film Marketing Talent 
Management Consulted
MAY 25, 2014
GALLUP CONSULTING INTERVIEWS AND CULTURE. He developed research methods and programs for the television and movie industry to help clients determine advertising effectiveness and how to identify what the market wanted to watch in film and television. Market Research. GALLUP CONSULTING CULTURE. Gallup, Inc.
The Fearless Marketer
DECEMBER 2, 2019
On Thanksgiving day, My wife and I went to see the Mr. Rogers film, A Beautiful Day in the Neighborhood. This is one of those rare films that can create a shift in one’s perspective about life. The post The True Spirit of Mr. Rogers appeared first on Action Plan Marketing. But it rarely lasts very long. Cheers, Robert.
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Harvard Business
JULY 13, 2016
In today’s fast-changing, unpredictable environments, companies must simultaneously exploit existing profitable business models to run their core business and also explore new products, markets, and models to drive growth. Back then, many on Wall Street worried that cultural and creative differences would damage the integration.
Harvard Business
MAY 16, 2016
Strategic alignment, for us, means that all elements of a business — including the market strategy and the way the company itself is organized — are arranged in such a way as to best support the fulfillment of its long-term purpose. But corporate leaders today seem to agree that strategic alignment is high on the list.
Harvard Business
JULY 6, 2016
The past year brought a rich array of films depicting connections between a wise, older mentor and a younger person in need of sage guidance, in ways that often defied gauzy stereotypes, from art-house movies like Lily Tomlin’s Grandma to blockbusters like Star Wars: The Force Awakens.
Henman Performance Executive
MAY 25, 2012
The incredible success of the first movie, which received seven Oscars and earned nearly $800 million worldwide, began with brilliant marketing of a groundbreaking thought: Let’s create a revolutionary movie-watching experience, complete with never-before-seen special effects. Talent Management. This is the stuff of progeny greatness.
Seth Godin Blog
JULY 10, 2014
Lucky for me, the world cooperated and our entire culture shifted from one based on long-term affilitations (you know, ''jobs'') to projects. Now, it''s so much easier to go straight to market that we need to find our own internal compass, something to replace the external one we all used to depend upon.
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