article thumbnail

From Consulting and Coaching to IP: How to Create, Protect, and Monetize Your Unique Body of Work with Erin Austin

Consulting Matters

Erin shares her journey from a big corporate law firm to working in the film business in LA and how her experiences led her to focus on helping business owners understand and capitalize on their intellectual property. Her special talent is helping women meet their growth goals through the creation of IP-based revenue streams.

article thumbnail

7 Ways Your Website Can Transform Your Life

Consulting Matters

Having a world-class website that serves as the center of gravity for your marketing efforts is essential. If you skip the web process and go straight to marketing, you might employ tactic after tactic without really having a sense of the end game outside of finding clients. Congratulations! What do I want?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The True Spirit of Mr. Rogers

The Fearless Marketer

On Thanksgiving day, My wife and I went to see the Mr. Rogers film, A Beautiful Day in the Neighborhood. This is one of those rare films that can create a shift in one’s perspective about life. The post The True Spirit of Mr. Rogers appeared first on Action Plan Marketing. But it rarely lasts very long. Cheers, Robert.

Film 77
article thumbnail

Strategy for Success—Why Growth Is Not an Option

LSA Global

And it is more than that…it is the living force behind what attracts high performing talent, brand name strategic partners and desirable target customers. High Performing Talent. So how do you ensure you have strategic clarity that adapts the business to changing markets and supports growth? How about Borders Books ?

article thumbnail

Kodak’s Downfall Wasn’t About Technology

Harvard Business

Today, the term increasingly serves as a corporate bogeyman that warns executives of the need to stand up and respond when disruptive developments encroach on their market. Given that Kodak’s core business was selling film, it is not hard to see why the last few decades proved challenging. Consider Fuji Photo Film.

Film 28
article thumbnail

Using M&A to Increase Your Capacity for Growth

Harvard Business

In today’s fast-changing, unpredictable environments, companies must simultaneously exploit existing profitable business models to run their core business and also explore new products, markets, and models to drive growth. of your market cap to about 25%—Pixar was about 10% of Disney. Recombine to maximize exploration.

Film 28
article thumbnail

Reinvigorate Your Career by Taking the Right Kind of Risk

Harvard Business

.” Embracing market risk in our careers is a high-percentage move. We are increasingly aware of the importance of assuming market risk when it comes to starting or growing a business, but assuming market risk is also a critical accelerant of the personal disruption that fuels individual career growth.