Consulting Matters

SEPTEMBER 7, 2021

Kyle is a former CIO turned consultant, and one of the big things that held him back from launching his business and marketing was not having a straightforward way to express what he does. Leading with the methodology. How to stop worrying about exciting ways to explain your methodology (and what to do instead).

B2C 156

B2C Methodologies How To B2B 156

Prudent Pedal

OCTOBER 8, 2019

I’m releasing a new Professional Services Marketing Assessment. Leaders who seek me out are frustrated with their marketing results. Firm leaders almost always think their “marketing problem” is a “Marketing function” problem. Lacks understanding of the complex B2B buying cycle.

Marketing 45

Marketing B2B Film Sales 45

Clarity Consultants

MAY 26, 2023

The B2B sales world has completely changed over the last few years, and businesses all over the world are struggling to keep up. It also helps the marketing team and sales team stay on the same page so that the business can create a cohesive plan that brings in revenue. However, it goes far beyond that.

Sales 62

Sales B2B Training Training 62

Harvard Business

DECEMBER 15, 2017

Already a large domestic market, Frontier Strategy Group’s estimates suggest the country will average growth rates between 7.4% However, India remains a difficult market for multinational firms to enter. India is a large, fragmented, and heterogeneous market. over the next three years. Cultural variations are important.

Strategy 28

Strategy Strategy Strategy& Operations 28

Asamby Consulting

JANUARY 13, 2022

Example: For a small B2B firm, it might be feasible to manage contacts in a spreadsheet or a contact database of the email program. The Operations Manager's is usually not as wide or as deep, focusing on a more specific task, either on methodological or functional level.

Operations 52

Operations Management Methodologies System 52

Harvard Business

APRIL 26, 2016

Sales was traditionally seen as a form of service work, with an emphasis primarily on developing moral character. Even when the boom in MBA programs coincided with the rise of Marketing as a discipline, Sales was treated like a stepchild at best. ”In other words, why serve hamburger when you can teach people to cook steak?

Sales 28

Sales Education Training Training 28

Management Consulted

OCTOBER 3, 2012

market for latex condoms. Recently, Mayer Laboratories sued Church and Dwight, Trojan’s parent company, for illegally monopolizing the market. It requires a broad knowledge and a high-level, big-picture understanding of the company and its markets. We were incredibly successful in gaining market share and mindset.

Consulting 204

Consulting Case Interview Interviews Engineering 204