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How to Design an Offer Consulting Clients Will Love

Consulting Matters

If so, you're gonna love today's training on how to design consulting offers.that convert. I also want to talk about the difference between B2C offers and B2B offers. Meaning a B2B business is a business that's positioned to help an organization. The reality is content marketing is not dead.

B2C 156
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How to Create a "What I Do" Statement That Impresses Potential Clients [On-Air Coaching with J. Kyle Howard]

Consulting Matters

Kyle is a former CIO turned consultant, and one of the big things that held him back from launching his business and marketing was not having a straightforward way to express what he does. Check out our marketing agency services, mentoring programs and courses at [link]. Learn more about our Purpose to Profits course: [link].

B2C 156
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B2B sales will never be the same

1 to 1

In the B2B space, where relationships reign supreme, sales organizations found effective and efficient ways to conduct business with a digital-first approach that’s efficient, effective, and won’t go away any time soon. B2B sellers understand they need to change yet face challenges to creating successful digital-first sales experiences.

B2B 29
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Five Ways to Position Your Business to Weather Recession

Makarios Consulting

If you are a B2B company, connecting with your customers is usually as straightforward as getting on the phone or making an in-person visit with your clients to have informal (but informative) conversations. If you are in the B2C space, you may not have personal relationships with your customers.

B2B 76
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Five Ways to Position Your Business to Weather Recession

Makarios Consulting

If you are a B2B company, connecting with your customers is usually as straightforward as getting on the phone or making an in-person visit with your clients to have informal (but informative) conversations. If you are in the B2C space, you may not have personal relationships with your customers.

B2B 52
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Replacing the Sales Funnel with the Sales Flywheel

Harvard Business

For one thing, in an era when trust in traditional sources has eroded — in government, media, and in companies and the marketing they employ — word-of-mouth from trusted peers wields greater clout than ever. Around 2005, marketing became a bigger force driving growth. For another, the funnel fails to capture momentum.

Sales 48
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The Real Danger of Black Friday/Cyber Monday Madness

Women in Consulting

We’re training consumers to look for the discount, wait for the deal, and to – heaven forbid – never, ever, ever, pay full price. The results are not yet in, but it’s likely that this year’s shopping season will not be much better than last year’s – in spite of an improving economy.

B2C 75