Article Benchmarking Sales Travel 
Harvard Business
MARCH 7, 2017
Consider what’s happened with travel: With the explosion of internet travel sites in the 2000s, consumers took charge of their own travel, and travel agencies hemorrhaged business. According to the travel and leisure marketing firm MMGY, the use of travel agents increased by 50% from 2014 to 2015.
Tom Spencer
MARCH 8, 2024
From entrepreneurs putting a new product on the market to executives at a public company revamping a product line, effective pricing is a key pillar of any successful sales and marketing strategy. This is achieved by striking a balance between setting prices that attract customers while maximizing profitability from sales.
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Management Consulted
AUGUST 28, 2013
Early on, he wrote many articles about his real passion of “taking the measure” on business problems. The focus of this article is on Booz & Company because of its focus on strategy. When writing this article, we asked ourselves – “Will there ever be MBBB? Will Booz be on par with the top 3 someday?”
Harvard Business
JUNE 30, 2016
Traditional ZBB implementations focus almost exclusively on simple SG&A , in part because SG&A benchmark data is far more readily attainable than are relevant data from the core functions of comparable companies. The result is a superficial and simplistic focus on “policing” costs versus substantive cost prevention.
Harvard Business
OCTOBER 10, 2017
One reason for the paltry performance is that while other business areas, like sales or finance, are considered to be core functions, innovation is often considered to be something that’s “nice to have” rather than essential. And there’s a fundamental conflict between innovation and optimizing an existing operation.
Harvard Business
MAY 8, 2017
The list includes a health care company that was once near bankruptcy (DaVita), a software firm whose stock price stagnated for a decade (Microsoft), a travel website that faced overwhelming competition (Priceline), a food giant that seemed to lose its focus (Danone), and a steel company that faced new pressure from lower-cost rivals (ThyssenKrupp).
Harvard Business
DECEMBER 8, 2016
By now, policymakers are used to hearing claims like this in sales pitches, and they should appropriately raise some skepticism. We hope the rest of this article, which draws on our own experience applying machine learning to policy problems, will help you better evaluate these sales pitches and make you a critical buyer as well.
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