Consulting Success

JANUARY 15, 2018

The greatest marketing tool you have is your network — here’s how to make it work for you. This Silicon Valley-based previous electrical engineer with a passion for theater studied at Carnegie Mellon, then started his career in product marketing and sales before becoming a VP General Manager. Never neglect your network!

Marketing 193

Marketing Consulting How To Culture 193

Tom Spencer

OCTOBER 29, 2021

Social entrepreneurship combines the problem solving, product design, and strategic implementation associated with traditional entrepreneurial and consulting roles with large scale societal impact. Projects have ranged from database management and data survey to impact assessment and market research. Enter Social Entrepreneurship!

Consulting 88

Consulting Engineering Case Interview Survey 88

Management Consulted

NOVEMBER 6, 2016

Today’s emphasis is on ZS Associates (pronounced Zee S in the USA) – a premier boutique firm focused on sales force and marketing optimization. Founded in 1983 by Kellogg School of Management marketing professors Andris A. Where did ZS Associates begin, and what are they known for?

Case Interview 100

Case Interview Interviews Sales Pharmaceuticals 100

Harvard Business

APRIL 6, 2018

At the start of my public seminars on strategic planning I ask attendees, who rank from board members and CEOs to middle management, to write down an example of a strategy on a sheet of paper. Let’s go back to our seminar list and take one of the responses: “achieve $100m net revenue.”

System 51

System Strategy Strategy Strategy& 51

1 to 1

JUNE 10, 2022

The ongoing chip shortage as well as major supply chain disruptions, however, have led to delays and inventory shortages that continue to upend new and used car markets. And we do that across all departments, whether that’s marketing or technicians or sales. But again, I think it just comes back to us paying attention.

Automotive 26

Automotive Sales Groups Industry 26

Harvard Business

NOVEMBER 21, 2017

For example, imagine that the CEO’s chosen strategy is to differentiate on the basis of superior “fit and finish,” e.g., the flawlessness and detail-orientation of her products. She asks her EVP of manufacturing to please go execute that strategy. In complex organizations, there is very little choiceless doing.

Strategy 28

Strategy Strategy Strategy& Examples 28

Brimstone Consulting

JANUARY 19, 2021

Technologies, products, and economies constantly change. Taking the reader on a journey from Dale Carnegie’s birthplace to Harvard Business School and from a Tony Robbins seminar to an evangelical megachurch, Cain charts the rise of the Extrovert Ideal in the twentieth century and explores its far-reaching effects.”

Leadership 52

Leadership Culture Case Interview Company 52