Remove Industry Remove Intellectual Property Remove Leadership Remove Metrics
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To Publish or Not to Publish

Chad Barr

You’ve heard me say over the years that one of the key distinctions between top thought leaders to those strive to strengthen their thought leadership is that the former are prolific publishers of remarkable content. Expands your body of work and unique intellectual property. Positions you as the expert in your industry.

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Why Leaders Are Still So Hesitant to Invest in New Business Models

Harvard Business

As technology continues to change and challenge even the most successful incumbent organizations in every industry, the cost of inertia is growing. According to Ocean Tomo, a consulting firm focused on intellectual capital, physical assets (plant, property, and equipment) made up more than 80% of the market value of the S&P 500 in 1975.

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You Don’t Have to Be a Software Company to Think Like One

Harvard Business

Key performance metrics, such as “intent to return,” driven by expensive tickets and long lines, were worsening. Today, Delta has industry-leading operations in metrics such as on-time arrivals, flight cancellations, and lost bags. Build an adaptive organization with the right leadership structure.

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How CEOs Can Make Smart Strategic Trade-Offs

Harvard Business

In 2012, GE’s CEO Jeff Immelt launched GE’s digital strategy to connect minds and machines, combining a legacy of innovative industrial manufacturing with cutting-edge data and analytics expertise. Pursuing cost leadership versus differentiating for value. Leadership is changing — fast. Insight Center.

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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

All businesses, regardless of industry, have become what I call O2O businesses—their primary marketing objectives are focused on driving people online to drive them offline. Commenting on popular blog articles in your industry. –Cal Friesen, Thought Leadership Resources. Jon Jantsch, Duct Tape Marketing. ? Cold email.