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Warning: Pessimism is Hazardous to Your Health

Rick Conlow

Over 130 micro-learning and career advancement resources at your fingertips! Go here for Rick’s Superstar Leadership eBook. Recently we asked this question of top performing employees at a dozen of our clients: what do you want out of life? Their responses fit into these categories: Health/Wellness. Self-Satisfaction. Recognition.

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Reader FAQ — weekend getaway flights, new hire jitters, and the LinkedIn labyrinth

Management Consulted

A lot of these questions will be covered in our Three Month Mastery ebook coming out in the next few weeks. I book my flights through my company’s travel site and charge it to my corporate card. You have many years of fully-funded travel ahead of you. Make yourself demonstrated as a valuable resource.

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How to Win More Business From Speaking Using Your Consulting Website

Tsavo Neal

That said, speaking is time-consuming in the amount of time it takes you to prepare, give your talk, and travel to and from speaking destinations. Mention the resource you have waiting for them once they visit this link. This can be a short ebook, mini-course, whitepaper, or simply a set of notes that summarized your talk.

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A Good Digital Strategy Creates a Gravitational Pull

Harvard Business

Instead of pushing resources to meet expected demand, companies such as Uber and Zara enable customers to mobilize resources by pulling them in as need arises. Gravity puts curvature into the universe, like a bowling ball dropped in the center of a trampoline, altering the path that objects travel along.

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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

Writing a short eBook. Resources page. –Cal Friesen, Thought Leadership Resources. Further Reading: Why you need to get your firm’s ideas into trade publications (Thought Leadership Resources). The resource should be directly related to what they are reading about when to come to your article. Case studies.

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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

They come for the content or the service, like booking air travel. Be the one to help them by providing said resources. It’s worth looking into past resources and find what may be of value to a lead. White paper and eBook downloads are the top producers of B2B leads, cited by 59% of marketers. Source: Media Post.

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