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Podcast Advertising: Ultimate Guide to Podcast Ads [2024]

Buzzsprout

It's an excellent time to learn how to harness this medium whether you're a podcaster selling ad space, or a brand looking to promote your product. This structure works best for bigger shows (5,000 + downloads per episode). Tailor ads to your product's demographic Next, find your target audience.

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Simple Digital Technologies Can Reduce Health Care Costs

Harvard Business

They undermine productivity and account for more than 85% of health care costs — a big reason premiums for employer-sponsored health care have increased by 123% since 2000 while wages have increased by only 43%. One example is Omada Health , which modeled its product after the landmark Diabetes Prevention Program study.

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4 Factors to Design the Right L&D Strategy for Your Company

LSA Global

Company, group, and individual training needs assessments should be used to gather powerful data to initiate the change process, align leadership and employees, pinpoint skill gaps against a proven standard, customize offerings, predispose participants, guide coaching and Individual Development Plans , and set baseline metrics.

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4 Ways to Improve Your Content Marketing

Harvard Business

With online technologies and targeted lists, this should be a cost-effective tool for separating the suspects from the prospects, accelerating customer conversion through the sales funnel, and, equally important, optimizing “data-driven marketing” by tying each piece of content to metrics like opens, reads, downloads, and so on.

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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

Downloadable, Educational Content. You can download my free high-converting Consultant Homepage Template that comes with my free email course on how to build a system for getting more consulting clients online. Downloadable, Educational Content. Selling productized consulting. ROI calculator. Partnership Marketing.

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How Deloitte Consulting LLP and Salesforce Are Using Technology to Transform the Employee Experience - SPONSOR CONTENT FROM DELOITTE’S CONNECTME AND SALESFORCE

Harvard Business

Download this podcast. That investing in employee engagement is an actual business imperative, and it has real, measurable ROI. Measurement and metrics challenge every company, so how do you measure efforts to build a great experience for employees? To find out more, please visit www.Deloitte.com/connectme. Angelia Herrin, HBR.