Prudent Pedal

MARCH 27, 2020

Write 2 new white papers-I have five white papers swirling around in my mind. Optimize inbound conversion rates on marketing channels-While CRO is a never-ending exercise, this hiatus allows time to experiment more with updated content, the mix, and its messaging. You're in! We respect your privacy.

Journal 72

Journal Video Marketing ROI 72

Harvard Business

SEPTEMBER 25, 2018

They spend their days developing new content — videos, photos, blog posts, and podcasts — and engaging their followers. million RMB (nearly $500,000) in sales of a limited-edition handbag in just six minutes. The rise of social media has created a new type of local partner: local digital influencers.

B2B 35

B2B Education Media B2C 35

Tsavo Neal

SEPTEMBER 21, 2017

This is why email marketing has an average of over 3000% ROI. Encourage them to “hit reply” and ask questions so you can develop a relationship with them. They make a great introductory offer to move your potential clients up your sales ladder. An email list allows you to build relationships at scale. Book/eBook.

Consulting 60

Consulting eBook Education Software 60

Tsavo Neal

OCTOBER 19, 2017

This is why email marketing has an average of over 3000% ROI. You can’t start more sales conversations with your potential clients without building trust — and lead magnets help you generate more trust with your prospects at scale. They make a great introductory offer to move your potential clients up your sales ladder.

Consulting 60

Consulting eBook Education Resources 60

Tsavo Neal

APRIL 27, 2017

81% of management consulting firms list attracting & developing new business as their #1 challenge. Tweet this “Attract & develop new business” is a fancy way of turning leads into paying clients. So, I beg you, don’t design your own sales materials. If you are, then start with the data.

B2B 60

B2B Marketing Consulting Advertising 60

Tsavo Neal

JANUARY 25, 2018

Publishing a white paper. ROI calculator. They also help you develop new relationships through outreach. Publishing a White Paper. A white paper is a report given on a topic in your industry. White Papers are a great lead magnet because they position you as a trusted advisor to your prospect.

Consulting 68

Consulting Advertising Case Interview Conference 68