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How Are You Spending Your Social-Distancing “Vacation”?

Prudent Pedal

Write 2 new white papers-I have five white papers swirling around in my mind. Optimize inbound conversion rates on marketing channels-While CRO is a never-ending exercise, this hiatus allows time to experiment more with updated content, the mix, and its messaging. You're in! We respect your privacy.

Journal 72
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To Grow Your Business Abroad, Partner with Local Influencers

Harvard Business

They spend their days developing new content — videos, photos, blog posts, and podcasts — and engaging their followers. Headquarters has more resources to dedicate to developing best practices for identifying influencers, defining specific methods and goals for influencer collaborations, and tracking ROI.

B2B 36
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IT Can’t Be Slower than the Rest of the Business - SPONSOR CONTENT FROM IBM

Harvard Business

Driving digital transformation really means driving rapid, efficient, and high-ROI responses to those changes. Where our clients struggle and where we see challenges is not in the area of new product development. Can you talk a little about the development of agile for services and what that means to customers?

Agile 28
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5 Best Website Lead Magnets for Consultants

Tsavo Neal

This is why email marketing has an average of over 3000% ROI. Encourage them to “hit reply” and ask questions so you can develop a relationship with them. “In business, a white paper is closer to a form of marketing presentation, a tool meant to persuade customers and partners and promote a product or viewpoint.”

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6 Best Website Lead Magnets for Consultants

Tsavo Neal

This is why email marketing has an average of over 3000% ROI. Encourage them to “hit reply” and ask questions so you can develop a relationship with them. “In business, a white paper is closer to a form of marketing presentation, a tool meant to persuade customers and partners and promote a product or viewpoint.”

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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

81% of management consulting firms list attracting & developing new business as their #1 challenge. Tweet this “Attract & develop new business” is a fancy way of turning leads into paying clients. 96% of B2B small business websites don’t offer guides, white papers, or similar reports on their home pages.

B2B 60
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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

Publishing a white paper. ROI calculator. They also help you develop new relationships through outreach. Publishing a White Paper. A white paper is a report given on a topic in your industry. White Papers are a great lead magnet because they position you as a trusted advisor to your prospect.