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Case Study: Are Our Customer Liaisons Helping or Hurting?

Harvard Business

Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. It took several meetings to convince them that he didn’t know what he was talking about.” “One possibility is to do more training,” Amrita suggested.

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Top 10 Reasons your Sales Reps Struggle with Social Selling

LSA Global

Successful digital sellers have a purposeful LinkedIn profile that uses customer-centric messaging, consistently leverage digital valuable assets such as videos, case studies, research reports, articles, testimonials, and podcasts, and establish a regular sales cadence to engage modern buyers and to initiate more meaningful sales conversations.

Sales 36
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Selling as a Competitive Advantage in a Crowd

LSA Global

companies report spending over $15 billion each year on sales training , most sales reps are struggling. It is almost impossible if everyone is not on the same page in terms of target clients, value proposition, and the critical few strategies to meet you objectives. The Sales Challenge. Let’s start with the current state of sales.

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10 Tips to Convert Sales Leads Faster

LSA Global

It’s a critical metric to help evaluate the quality of the leads and the effectiveness of your sales follow-up. Here are 10 tips to convert sales leads faster based upon feedback from thousands of business sales training participants. Make smart use of relevant client testimonials and case studies. A Tricky Business.

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How to Manage Managers

Harvard Business

Do you need to provide training? ” In most organizations, “first-timers don’t get a lot of formal training,” says Hill. But your direct reports don’t just learn from you when you sit down for your one-on-one meetings. This shouldn’t just occur in meetings though. What the Experts Say.

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How to Improve Your Finance Skills (Even If You Hate Numbers)

Harvard Business

If your company offers internal finance training, take advantage of it. ” Focus on key metrics. Boosting your financial expertise requires figuring out the metrics by which your company measures success. That metric is often expressed in the form of a ratio. You “just need to take initiative ,” he says.

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Positioning Yourself As The Expert — How To Develop A Consulting Voice That Clients Will Listen To with Ron Carucci: Podcast #21

Consulting Success

I studied arts and it was my initial formal training. During some of the conversation afterwards, one of the young American military personnel, probably not much older than me, stood up in the conversation and he very emotionally, in a very heartrending way said, “I’m just so tired of being trained to hate.”