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Avoiding Costly Business Mistakes With Consultants

Business Consulting Agency

Informed Decision-Making: Consultants base their recommendations on data, market trends, and industry best practices. This data-driven approach ensures that decisions are well-informed and aligned with the broader business landscape. The tangible impact of consulting services is reflected in case studies and quantifiable metrics.

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To Reduce Complexity in Your Company, Start with Pen and Paper

Harvard Business

To give an example of just how hard it can be to prevent this from happening, let’s consider the case of Nokia. The voluminous case studies and articles about the firm would fill entire file cabinets in the typical business school storage area. You can think of it as the “tangle” of growth.

Company 28
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Friday Fusion: June 26, 2020

Tsavo Neal

Their website’s sales conversion rate is 1.4%. Instead of charging hourly for your services, you charge them based on this financial upside (10% to 20% of the ROI you can create for them). Your content will become your marketing and sales. Your client, an eCommerce company is currently grossing $80K per month.

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4 Ways to Improve Your Content Marketing

Harvard Business

Companies have hired writers and Chief Content Officers to run departments, create blogs and other materials, and, in the process, some have assured sales people that content marketing can mean the end of cold calling. Conversely, many sellers need to share lots of information with prospects to motivate desired buyer behavior.

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Why CRM Projects Fail and How to Make Them More Successful

Harvard Business

Front-line sales professionals and managers rarely find the majority of these capabilities useful in winning more business for the company. CRMs today also serve a lot of masters, from executives in the C-suite, technology, marketing, finance, and, oh yeah, sales. And the sales team — well, they mostly hated it.

Sales 39
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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

Case studies. ROI calculator. It’s meant to be an authoritative piece that informs your reader about a complex topic, giving your firm’s take on the topic and to help the reader make a better decision. Lead-generating website. Search engine optimization. Resources page. Selling productized consulting.

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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

So, I beg you, don’t design your own sales materials. Many sales are won and lost by simply by how you graphically represent yourself.” A professional design makes reading all of your content — publications, posts, case studies, etc — easier to read and more enjoyable. Source: B2B PR Sense Blog.

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