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B2B sales will never be the same

1 to 1

The sales world is forever altered, thanks to pandemic-fueled digital transformation across entire enterprises. In the B2B space, where relationships reign supreme, sales organizations found effective and efficient ways to conduct business with a digital-first approach that’s efficient, effective, and won’t go away any time soon.

B2B 29
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How a Digital Storm Will Disrupt the Parcel and Express Industry

BCG

What a comedown from the giant enterprise you remember only a decade ago. Business is solid, with stable revenue in B2B and rising volume in B2C. They’ve spent decades building highly efficient operations and dominant market share. The answer is that these digital advances won’t just boost efficiency.

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Every Organizational Function Needs to Work on Digital Transformation - SPONSOR CONTENT FROM GARTNER

Harvard Business

Other enterprises and their functions are looking to leverage technology to optimize and augment existing operations. In what Gartner calls a third era of enterprise IT, existing investments must be rebalanced and combined with new, disruptive technologies. Aligned Organizational Culture and Capabilities.

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How to Become a Future-Ready Business - SPONSOR CONTENT FROM ACCENTURE STRATEGY

Harvard Business

How B2B Companies Can Grow with Ecosystem Orchestration. Structure: Enterprises will break down the boundaries between themselves and the broader market, becoming: Ecosystem friendly: A network of relationships enables participating companies to accomplish far more working together than they can alone.

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A Look into Microsoft’s Data-Driven Approach to Improving Sales

Harvard Business

Microsoft, where we work, is no exception, and B2B sales is one of the areas where we are seeing the most value. Our hunt for answers started by using our own Workplace Analytics product to aggregate de-identified calendar and email metadata for thousands of enterprise salespeople.

Sales 28
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Figuring Out How IT, Analytics, and Operations Should Work Together

Harvard Business

Consider the core mission of the modern IT department: Taking in all the technology “mess” (often from several different divisions), developing the necessary competencies, and delivering savings and efficiency to the company. Enter data and analytics, which provide an opportunity for such innovation.

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How B2B Software Vendors Can Help Their Customers Benchmark

Harvard Business

Imagine if all manufacturers had, for example, a supply chain efficiency score, or all companies had a leadership development score. There is so much internal and external data available now it seems inevitable that at least some of it will be used to assess the current and future growth and prosperity of commercial enterprises.